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This day in search marketing history: January 14

Search Engine Land

2014: Thousands of hotels listed within Google+ Local appeared to have had links leading to their official sites “hijacked” and replaced with ones leading to third-party booking services. Market Share. 2010: Yahoo, Bing, and Ask.com all saw their search share drop from November to December. 2010: Another warning.

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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

In another blow for Google, an Adalytics study accused it of mis-selling video ads to marketers for the last three years. Federal Government have all been impacted, with the Google violating its own standards approximately 80% of the time, according to the research. TikTok’s search ads are not a standalone ads product.

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Fintech marketing today and beyond: Exploring best practices and strategies

Martech

billion networked devices will be operating worldwide by 2023. Let’s take a closer look at the global fintech market structure and the role fintech marketing plays today. What is fintech marketing? Generating demand with fintech digital marketing. How to succeed in fintech marketing. billion by 2030.

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SalesLoft at SaaStr Annual – Announcement and Press Release

SaaStr

SalesLoft’s partner ecosystem, found in their Integration and Solution Partner directories, are strategic relationships designed to help shared customers overcome business challenges more seamlessly. Any indoor activations and activities will be governed by the use of acceptable face coverings, such as masks. .

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Artificial Intelligence: A beginner’s guide

Martech

s national weather service. And if I had Amazon’s market share, I’d have a deluge of user behavior that the rules could learn from. Deep learning is based on a neural network, a layer of artificial neurons (bits of math) which are activated by an input, communicate with each other about it, then produce an output.

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How to Run a SWOT Analysis for Your Business [Template Included]

Hubspot

Apple controls all its services and products in-house, and while many customers become loyal brand advocates for this reason, it means all burdens fall on Apple employees. Ultimately, Apple’s tight control over who distributes their products limit their market reach. Apple also suffers from its own exclusivity.

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The Ultimate Guide to Website Development (for Marketers)

Hubspot

Server and network security configuration (setting up security for browsers and networks). These servers are connected to a giant network called the internet … or the World Wide Web (if we’re sticking with 90s terminology). Internet Protocol is a set of standards that govern interaction on the internet.