Remove Launch Remove Niche Remove Trust Remove X-functional
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How to Build Go-to-Market Efficiency in SMB Sales with Owner.com CRO Kyle Norton

SaaStr

2023 saw the team grow from 6-10 reps, which is pretty modest, and they built an SDR function. At the end of ‘22, they started a small pilot and grew that function from one and two BDRs to a team of 10 and then 12. Nail down one small niche of a market before you hit the gas to scale. Every function gets a stack rank.

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How to Attract New Customers and Drive More Sales with TikTok Marketing

ConversionXL

Research will help you establish a niche and style that you can use to create familiarity. Repetition and consistency create familiarity, which builds trust , making people more likely to buy. People tend to trust it more because it offers the content people seek. It will also help you hone in on a specific audience.

Customers 115
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How to redesign your site without losing your Google rankings

Search Engine Land

more countries), launch different products, or serve new audiences. Instead of a niche audience of enthusiasts, do you want to reach a mainstream audience? Once, my website broke because the latest PHP version deprecated some built-in functions and interpreted others differently. Do you really have to rename it from x to x-y?

UX 103
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Growth hacking is about caring for and optimizing the user experience to build trust and keep customers using your product. Cross-functional strategic thinking: Being able to come up with new ideas, understand the customer journey, identify opportunities, and work effectively with other stakeholders. via Observer ]. Image source.

Growth 113
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The Playbook To Re-Igniting Growth with Predictable Revenue Co-Founder and CEO Aaron Ross (Video + Transcript)

SaaStr

How this company called Sagemount, they’re a $2 billion private equity firm, triples evaluations of their investments in three years, how Twilio nailed the billion dollar niche or a niche if you’re from Canada or Europe, and uncommon practices of hypergrowth CMOs. We have this theoretical messaging. We’ll get to that.

Growth 78
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Revamp Your Sales: A Content Marketing Strategy Guide

Lead Fuze

And trust me when I say—you won’t want to miss what’s coming next. But don’t let the term ‘strategy’ intimidate you; think of it like plotting out a treasure map where X marks the spot for achieving greater visibility and connection with customers who are already searching for what you have up your sleeve.

Sales 52
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Lessons From a Second-Time Founder: How Brex Went From 0 – $1B in Under 2 Years (Video + Transcript)

SaaStr

So, can you talk a little bit about the early days of going through that idea iteration phase, and how did you decide to launch Brex? Because if you’re launching a consumer company, or even B2B size product, you can pretty much sell, or have a product ready in those three to six months, and even have 10 customers. Henrique: Yeah.

Launch 63