SaaStr

JULY 29, 2022

In some ways they’re a next-generation marketing automation system for restaurants, sort of a, they’re a Toast partner but a Toast Plus. First of all, penetrating tiny SMBs is extremely hard, but when you get good at it, it’s highly defensible because your typical, lazy marketing tactics don’t work.

Price 89

Price Product Start-ups Niche 89

ConversionXL

SEPTEMBER 10, 2019

A lot of folks treat it as a synonym for online marketing. I was hired to level-up the marketing team. The team started as all marketers focused on lead generation. Every team included a mix of designers, engineers, marketers, and copywriters. In fact, I believe most companies should not have a growth team.

Growth 133

Growth A/B testing Non-Profits Engineering 133

Hubspot

AUGUST 16, 2017

That's why we have a lot of respect for the brands that have done it right. In business, a slogan or tagline is "a catchphrase or small group of words that are combined in a special way to identify a product or company," according to Entrepreneur.com's small business encyclopedia. It differentiates the brand.

Electricity 101

Electricity Campaign Launch Gambling 101

Hubspot

NOVEMBER 11, 2019

One of my favorite things to do in my free time (besides binge reality shows Love Island and Vanderpump Rules ) is to take free marketing courses online. Industries change all the time, especially in marketing, and keeping fresh up on my skills is something I've found to be not only vital to excelling at my job, but really fun.

E-commerce 101

E-commerce Price Technique Contact 101

SaaStr

AUGUST 19, 2022

So the new sales leader is trying to figure out, can we go further up market? This morning, a pretty slow growing player, Ping Identity, slow to move to SaaS, slow to move to the cloud, struggled in some ways to compete with Okta and others, was acquired for 2.3 Jason Lemkin: Actually more than that, 10X revenues, only growing 22%.

Niche 87

Niche Follow-up Start-ups Growth 87

Hubspot

AUGUST 16, 2017

That's why we have a lot of respect for the brands that have done it right. In business, a slogan or tagline is "a catchphrase or small group of words that are combined in a special way to identify a product or company," according to Entrepreneur.com's small business encyclopedia. It differentiates the brand.

Electricity 78

Electricity Campaign Launch Gambling 78

ConversionXL

NOVEMBER 6, 2019

Running comparative calculations, Arsenault figures that “two senior engineers plus a product manager/marketer for 40 hours per month, times 6 months, would be 720 hours to get to our MVP. Presently, Rejoiner serves about 150 direct-to-consumer brands, including well-known companies like Hydroflask and Titleist. Qualified.io

Minimum Viable Product 78

Minimum Viable Product Launch Engineering Technology 78

ConversionXL

NOVEMBER 6, 2019

Running comparative calculations, Arsenault figures that “two senior engineers plus a product manager/marketer for 40 hours per month, times 6 months, would be 720 hours to get to our MVP. Presently, Rejoiner serves about 150 direct-to-consumer brands, including well-known companies like Hydroflask and Titleist. Qualified.io

Minimum Viable Product 50

Minimum Viable Product Launch Engineering Technology 50

SaaStr

JULY 18, 2019

Lucidchart has been recognized as one of the most mature Product Lead Growth business models in the market, driving over 700,000 registrations per month, combined with a hyper-efficient B2B business model. Experimental marketing brings together the science and art of marketing, allowing for creativity that drives results.

Campaign 42

Campaign Price Growth Start-ups 42

Hubspot

APRIL 5, 2017

When you think of viral marketing, your mind probably wanders to that Oreos "You can still dunk in the dark" tweet , which garnered an enviable 40,000 retweets and Facebook likes during 2013's Super Bowl power outage. When these global brands go viral, it's not a huge surprise. 12 Small Brands That Went Viral.

Launch 78

Launch Gaming Campaign Follow-up 78

SaaStr

JULY 22, 2019

And so we’ve built … We started out in fairly small fashion, initially, when we started the company 11, 12 years ago, and focused very heavily on the application performance management marketplace. How’s everybody doing? That’s not a bad start. Been with the company for a little bit over four years.

Customers 67

Customers Trust Growth Start-ups 67

Search Engine Land

JANUARY 10, 2023

2022: Plus, Microsoft Audience Network, Similar audiences and in-market audiences expanded. 2019: Adverisers who hadn’t set up manual sitelink descriptions in non-brand campaigns probably wouldn’t have liked what they saw. Why did Google do this? Google’s page experience update coming to desktop next month.

Finance 98

Finance Engineering Launch Campaign 98