SaaStr

OCTOBER 3, 2023

Let’s look at Borland’s approach to aligning and executing B2B team selling motions for a rinse-and-repeat process for growth. Moving From SMB To Enterprise — A combination of pre-sales like solution or sales engineering, customer success, and a more robust revenue ops function. Why is teaming the new selling?

B2B 90

B2B GTM Objectives and Key Results X-functional 90

Hubspot

JUNE 13, 2018

It’s one of the most well-known -- not to mention oldest -- selling systems. To help you implement the most useful tips, aspects, and templates from SPIN Selling, we’ve put together the following guide: Introduction to SPIN Selling. SPIN Selling Book Summary. SPIN Selling Questions. Modern SPIN Selling.

Sell 101

Sell X-functional Objectives and Key Results Up-sell 101

SaaStr

JUNE 14, 2019

In his most recent role, Dave was the CEO @ Host Analytics where he quintupled ARR, halved customer acquisition costs and increased net retention rates before selling the company to a private equity sponsor. Of note, I was a CMO at Business Objects over a nine-year period as we grew from 30 million in revenue to a billion in revenue.

Strategize 55

Strategize Quota Non-Profits Price 55

ConversionXL

JUNE 16, 2015

Is X actually influencing Y, or is it a mere correlation? billion to building testing some of the largest function on the web site from site search to navigation for headers to footers to check out, you name it. Credibility becomes incredibly important when you want to sell a story that is not going to be good to sell.

Objectives and Key Results 102

Objectives and Key Results Launch Drivers/motivators Gate keeper 102

Sales Hacker

MARCH 2, 2020

The New Solution Selling. The Little Red Book of Selling. Unbreakable Laws of Selling. The New Strategic Selling. Agile Selling. Spin Selling. Insight Selling. Spear Selling. The Psychology of Selling. Buyer-Centered Selling. Integrity Selling for the 21st Century.

Sales 141

Sales Technique Objectives and Key Results Non-Profits 141

Lead Fuze

JULY 1, 2023

A well-structured quota system not only motivates your reps but also aligns their efforts with your company’s overall objectives. Finally, you’ll gain insights on cross-checking territory assignments, compensation incentive programs, capacity staffing and understanding different types of quotes serving different functions.

Quota 52

Quota Growth Territory Commission 52

SaaStr

AUGUST 12, 2020

When you start growing above 50 employees, and certainly get to 100, things change, you now have teams, which means you have functional leaders. Rather than having this feeling of disconnected functional areas, everyone in the company knows what to work on. So, the first insight is that there’s two key systems in a startup.

Finance 108

Finance X-functional Launch Objectives and Key Results 108

Highspot

MAY 20, 2022

No matter how your strategy changes – whether that’s selling something new, deploying a new methodology, or entering a new region – sales playbooks ensure that reps know what to do, and how to do it effectively. As reps begin to sell the product, they can access the sales play to understand which actions they should take and why.

Territory 52

Territory X-functional Cross-sell Sales 52

ConversionXL

APRIL 25, 2016

Here are just a few promotion and measurement tools… AdWords : Advertise your app on Google search page results and on the Google Display Network (GDN). These marketplaces give you key information about your users, like their referral source, which can help you make smarter marketing decisions. Key performance indicators (KPIs).

X-functional 88

X-functional GTM UX Objectives and Key Results 88

PandaDoc

MARCH 7, 2023

This visual aid gives every member of your sales team a big-picture view of the entire selling process. The result is an improved customer experience overall. This means your sales managers can spend less time micromanaging and more time strategizing. How can a business benefit from a good sales process flowchart?

Process 52

Process Objectives and Key Results Pitch Legal 52

Sales Hacker

FEBRUARY 19, 2019

In this webinar, executive Sales coach Josh Braun discussed how to best respond to the most common objections while cold-calling. Jaimie is a veteran sales leader and has experience selling everything from SaaS to virtualization, storage, and networking. They are about buying time, educating, and selling the meeting.

Cold Call 12

Cold Call Inside sales Sales B2B 12

ConversionXL

NOVEMBER 9, 2022

Bar graphs, pie charts, and matrices are data visualization tools that reveal trends and key findings in an understandable and engaging format. Let’s say your company sells an intelligent paid promotion tool, but prospects are not converting because of the time it takes to see results. What are their pain points?

Objectives and Key Results 110

Objectives and Key Results Represent Presentation Promote 110

Sales Hacker

MAY 9, 2019

This could be anywhere from a first SDR job focused on inbound, to a senior SDR calling on key accounts with 1-4 years of experience. Here’s a simple example to begin with that covers the SDR, AE and Customer Success Manager (CSM) functions: Table 1. Deals like this are the result of selling to the wrong customer.

SQL 103

SQL Commission Customers Non-Profits 103

ConversionXL

APRIL 3, 2018

Aligning customers & business objectives. Map all key profiles & data. They used humor – created a Chief Discount Officer’ – CDO – ‘humor to sell a deal’ campaign that included multple emails and direct mail. Frequent users : key to your growth. Value = (Knowledge + Process) x Skill x Attitude.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

Hubspot

SEPTEMBER 17, 2018

For example, we created the following video to promote a key (intangible) theme from the 2017 State of Inbound report. Sell more event tickets? Choose several key performance indicators that correspond with your video goals — or hop down to the chapter in this guide on measuring and analyzing video. Who’s your target audience?

Angle 101

Angle Objectives and Key Results X-functional CTR 101

Heinz Marketing

FEBRUARY 5, 2018

Having that ability to be a bit distant from the content, I think, provides us with a little bit more objectivity. Not so that we’re functioning as a curation and we’re positioning it in a different kind of segment than it would normally be on our site. Insert company name X did Y. The PR’s been great.

Pipeline 55

Pipeline B2B Sales Pitch 55