Martech
AUGUST 22, 2023
How an industrial chemical pumps manufacturer modernized its go-to-market strategy Finish Thompson is a family-owned manufacturer of pumps for moving fluids — usually chemicals — founded in 1951 and based in Eerie, Pennsylvania. Their company is distinguished by a culture of trust and service, where business is often done on a handshake.
Lead Fuze
AUGUST 13, 2021
Not to mention that it’s not likely that a great rep will be selling the same thing at the end of their career as when they started. Pennsylvania. A place that pays you more to sell stuff may end up costing you more to live there. This may even require a move or two over the course of your working life. New Jersey.
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SaaStr
JULY 7, 2023
But to get to the next level, you must step it up and take your gifts outside the box. Humans selling to humans is a much more effective practice for that pathway to 140% NRR. But a common practice for building up reviews is to blast everyone with a review campaign every quarter or so. This is a fine practice.
Spiro Technologies
DECEMBER 11, 2023
On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products, and of course, having fun along the way. Then we’ve seen a swing towards services. We’re increasingly services oriented. People want to consume services, especially as they get rich.
ConversionXL
FEBRUARY 3, 2017
Referral marketing is “a method of promoting products or services to new customers through referrals, usually word of mouth” So, instead of working with marketers, you’re working with existing customers. The “matchmaking” service–offering access to a pool of merchants–is the role of a network that likely comes to mind first.
Hubspot
MARCH 8, 2017
We would count down the days until a new album dropped, and sometimes, we would even line up outside of the record store to make sure we could get our hands on a copy -- because, believe it or not, there was a time when albums actually sold out. But these apps didn’t just provide a simple service. The oldest U.S.
ConversionXL
DECEMBER 9, 2013
Before we look how emotion affects sales, we have to ask if emotion plays a role further up the marketing funnel – specifically for driving awareness and getting more reach. For example, let’s say you run a Tax-Relief service. The Role Emotion Plays In The Most Shared Content. As it turns out, yes. GetResponse (est.
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