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Elevate Your Sales Approach: Mastering Client-Centric Strategies

Iannarino

It is important that you remove the old, outdated, and ineffective sales strategies that are not able to create value for your sales champion and their teams.

Clients 240
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Mastering Executive Briefings: Elevate Your B2B Sales Strategy

Iannarino

Discover how to transform your sales approach and outshine competitors with effective executive briefing strategies.

B2B 209
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Sales Outreach: Beyond Personalization to Value-Driven Strategies

Iannarino

Evolution from Spray-and-Pray to Ideal Customer Profile Targeting In the last decade, sales organizations moved away from a spray-and-pray approach, adopting a strategy engineered to target their Ideal Customer Profile (ICP).

Sales 224
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The Strategy of Selling: 5 Top Sales Strategies

Iannarino

You can have all the best features and functionality and still lose out to inferior products if you don’t have the right sales strategies. Having the best product or solution on the market isn’t enough to close more deals.

Sell 291
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16 Go-to-Market Plays for Your Entire Sales Funnel

Nurturing leads through your sales funnel is a daunting task for many business development teams, especially at the scale required to achieve lofty growth goals. That’s why we’ve gathered some of the best go-to-market plays from our own B2B sales and marketing pros and packaged them here for you.

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B2B Sales with Context Locking: A Game-Changing Strategy for Modern Sales Success

Iannarino

Discover how context locking can revolutionize your sales strategy and outperform the competition in the ever-evolving B2B landscape.

B2B 224
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Unlock Higher B2B Sales Win Rates with These Proven Strategies

Iannarino

Master these five crucial sales strategies to significantly boost your win rates and improve your sales results.

B2B 209
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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

Learn how capturing buyers’ search behavior in real time can shorten your sales cycle. In this guide, we’ll walk through how streaming real-time intent data can supercharge your ABM strategy, including: How streaming real-time intent works The benefits of real-time intent in your ABM strategy How you can box out the competition

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Best Practices for Accelerating the Sales Process

More often than not, sales leaders strive to accelerate their deal cycle, but it’s critical to also consider the opportunity cost. The bottom line is that, in B2B sales, speed is useless without control. The bottom line is that, in B2B sales, speed is useless without control. Efficient outreach strategy.

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Marketing-Led COVID-19 Growth Strategies: 2022 and Beyond

This is your chance to create unprecedented brand awareness, bring in the best leads sales has ever seen, and play an instrumental role in generating new and existing business revenue. In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy. Define and agree on “qualified leads”.

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The Ultimate Guide to Sales Outreach

Sales outreach is an art and a science. We bring the science—proven tactics, strategies, and methods that really work. By the time you reach the end of our guide, you’ll be a sales outreach pro. The art is what you bring to the table—your flair for conversation, your work ethic, your dedication.

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2020 Database Strategies and Contact Acquisition Survey Report

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Thankfully, there’s an answer.

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Marketing-Led Post-COVID-19 Growth Strategies

Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. In this eBook, we’ll discuss leading strategies to create a marketing-led growth strategy for 2021 and beyond, including: Positioning your organization for automation. Strategically aligning your systems and teams.

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B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. Get started today.