How to Grow Your App Startup Organically with App Store Optimization (ASO)
ConversionXL
SEPTEMBER 3, 2021
To stand out, you need a strong user experience (more on this below) and brand differentiation. ASO helps you avoid sameness by: Becoming more discoverable for relevant keywords that users search for. The average app install cost per Facebook Ad in 2020 was $3.50. Then, target them with user acquisition campaigns.
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