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Survey finds gamers prefer native ads

Martech

Native, or intrinsic, game ads are the top format to drive gamers to action, according to a new Frameplay survey of over 1,200 gamers. Frameplay is an intrinsic ads platform, but the worldwide growth of gaming and in-game ads is real. billion, and places the 2022 global games market at $196.8 Why we care. billion, up 2.1%

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The State of SaaS: Stalled Growth is Starting to Rebound with Altimeter Capital Partner Jamin Ball

SaaStr

If you look at the period on the chart, between April 2020 and the start of 2022, you can see how anomalous that was when it comes to public valuations relative to the history of software valuations since a lot of software valuations are tied to interest rates, and at that time they went to nearly net zero. There are two reasons for this.

Growth 113
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Your Ultimate Guide to Sales Leadership in 2022

Highspot

But with growing expectations for exceptional performance and explosive growth, sales managers are joining this exclusive club as well. But they rarely break new ground or make pivotal changes that achieve explosive growth. Set inspirational SMART goals and spark intrinsic motivation in their sales reps to achieve those goals.

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13 Ways Revenue Leaders Can Deliver Growth in the New Year

Salesforce

Predictable growth is the name of the game in the new year, and you need the right tools, tips, and techniques to make it happen. This is a year for growth, and it starts with these tactical insights. Learn more: “CRO Focus: What Trends Should Be Top of Mind in 2022?”. Tiffani Bova, Chief Growth Evangelist, Salesforce.

Growth 98
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Doubling Down: Nina Achadijian, Partner at Index Ventures

SaaStr

We invest across all stages — seed, early venture, and growth, with a primary focus on early-stage. Many founders hit the brakes on growth to pivot towards profitability when in reality, the right combination is aiming for durable growth with a profitable business model. And how big is your current fund?

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6 Things No One Tells You about Raising a Seed Round with Tapestry VC, Cocoa, Frontline Ventures, and Cavalry Ventures (Video)

SaaStr

In this SaaStr Europa 2022 session, David Kelly (General Partner at Tapestry) interviews a group of highly experienced investors, including Zoe Chambers (Frontline Ventures), Carmen Alfonso Rico (Cocoa), and Rouven Dresselhaus (Calvary Ventures). . #1: One of the most exciting and terrifying things a SaaS founder can do is raise seed funding.

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Shoppers Are Budget Conscious This Holiday Season — Use Data To Turn Browsing into Buying

Salesforce

Keep those numbers in mind this holiday, retailers, because they could affect your revenue and growth. Check out the 2022 Holiday Planning Guide for Retailers for tips that spread joy all year long. Happy holiday shopping starts with our 2022 Holiday Planning Guide for Retailers . Make the holidays happier for shoppers.

Retail 98