2022 Niche Represent Trust 
Sales Pop!
JANUARY 6, 2022
To kick off 2022, Brian Sullivan interviews Jay McBain about the key trends impacting channels in the new year and beyond. The remaining 20% will go into niche marketplaces. On the topic of marketplaces, you have a point of view on marketplace taxation that represents a key trend as well, correct? All the best!
Search Engine Land
OCTOBER 30, 2023
Knowledge Panels represent Google’s explicit understanding of named entities Google cannot fully apply E-E-A-T signals to an article's author (writer) if it doesn’t explicitly understand the writer's identity. Without niche-level notability, you don’t stand out in your market. So, your strategy needs to be to go “hyper niche.”
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Search Engine Land
MARCH 19, 2024
Putting Google to one side, trust is the cornerstone of business success. Customers gravitate toward brands they believe they can trust to effectively solve their problems. Equally important: in December 2022, they replaced references to “website” with “website owner” 20 times. Links have historically been a huge focus for SEO.
Search Engine Land
OCTOBER 30, 2023
Knowledge Panels represent Google’s explicit understanding of named entities Google cannot fully apply E-E-A-T signals to an article's author (writer) if it doesn’t explicitly understand the writer's identity. Without niche-level notability, you don’t stand out in your market. So, your strategy needs to be to go “hyper niche.”
SaaStr
DECEMBER 30, 2022
You need to identify a niche in the current market, make yourself known, understand your main differentiators, and offer your users a ton of value for their money. DigitalOcean has done that and grown beyond $150M in revenue in Q3 2022. As of December 2022, DigitalOcean serves over 620,000 customers in over 185 countries.
Search Engine Land
JANUARY 19, 2023
Also on this day Google Ads launches placement reports for Performance Max campaigns 2022: Placement reports could be generated to see where ads had served for Performance Max campaigns as well as how many impressions they received. What Time Is The State Of The Union? Martin Luther King, Jr.
PandaDoc
SEPTEMBER 19, 2023
Key takeaways Targeting specific, niche markets with specialized products and services can help small businesses operate more efficiently with lower costs and higher revenue. A vertical market is a set of suppliers and their customers, focused on a specific and narrow niche, industry, or specialized market spanning multiple industries.
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