Martech

DECEMBER 16, 2024

Focus on managing these platforms directly to ensure you meet your audience where they are. Master the art of entity optimization By 2025, a knowledge panel on Google will be the baseline requirement for competing in search. These function as linkless links and are critical for relationship building.

Engineering

SaaStr

MAY 29, 2025

At SaaStr + AI Summit 2025, Jason Lemkin and Kyle Norton CRO of $1B+ vertical SaaS leader Owner (where Jason is on the board) did a deep dive on AI in Sales today. The humans who remain will need to excel at the uniquely human aspects of selling: relationship building, complex problem solving, and strategic influence.

GTM

SaaStr

JUNE 12, 2025

” What Survives : Complex, consultative sales where human judgment and relationship-building matter. And you also should have an AI that is joining all of your calls, and the AI should be the one that is preparing for that meeting and scoring the probable outcome.” Implementation : Start today.

Legal

SaaStr

JULY 9, 2025

By mid-2025, any revenue leader not deeply engaged with AI tools should be transitioned out. The bar is sophisticated usage across multiple tools and systematic integration into daily workflows.

Technical Sales

SaaStr

JULY 15, 2025

The Human Fortress — For the Moment: Account Executives Account Executives: 100% Still Needed (For Now) Why AEs Are Safe — For The Moment : Enterprise B2B sales still require human judgment, relationship building, and strategic thinking that AI can’t replicate. But the tools aren’t there — yet.

B2B

SaaStr

JULY 1, 2025

” 2025 is different. And if you haven’t shipped meaningful AI into production by June 30, 2025? LFG 🚀 — Harry Stebbings (@HarryStebbings) June 16, 2025 These aren’t just riding demand waves like 2021 Zoom or Shopify. 2025 median return: 24% vs -52% for ZIRP era IPOs. You have a talent problem.

Non-Profits

SaaStr

APRIL 28, 2025

Products like Delphi are already enabling this functionality where an AI version of yourself can join meetings. These superhuman sellers will focus entirely on relationship building, complex negotiation, and strategic guidance while their AI handles everything else. Their productivity and earnings will increase dramatically.

Negotiate

Sales Hacker

NOVEMBER 8, 2024

Even a brief in-person meeting can reinforce a strong working relationship. Building a relationship that’s personal and meaningful makes customers feel valued, fostering loyalty that lasts. Face-to-Face Engagements For high-value accounts, in-person visits (or video calls if distance is a factor) can be transformative.

GTM

Martech

MARCH 4, 2025

Dig deeper: 5 ways to get your B2B buyers to care in 2025 Data: The unifying force across all marketing disciplines Traditionally, marketing disciplines such as brand, demand generation, digital, content and product marketing were often siloed, each with its own set of KPIs and tactics.

Drivers/motivators

Salesforce

FEBRUARY 17, 2025

Here are some common obstacles that small businesses might face when trying to foster team relationships: Communication barriers Effective communication is essential for teamwork, yet many small businesses struggle with it. To do so, make time in your team meetings to get to know each other.

Teamwork

Hubspot

NOVEMBER 18, 2020

The most valued traits sales managers see in salespeople are problem solving, relationship building, critical thinking, confidence, and oral communication. 63% of sales leaders believe virtual meetings are as effective as in-person meetings. 51% of sales leaders rely on data to measure sales rep performance. In the U.S.,

Profit margin

Martech

MARCH 22, 2022

Today, nearly three decades have passed since commercial email emerged in the mid-1990s as a powerful channel for communications, commerce, relationship-building and just plain making money. Daily email volume, both individual and commercial, will grow an estimated 4% a year through 2025. billion in 2025.

B2C

Salesforce

JULY 14, 2021

Just imagine if in five years, the high performers aren’t working on meeting quotas but rather using outcome- or adoption-based incentive models,” said Karen Semone, senior director of innovation at Salesforce. Engagement rates: Meaningful points of engagement can be an important metric for long-term relationship building.

Quota

Sales Hacker

OCTOBER 21, 2019

There are so many resources to get information on your client prior to that first meeting. Lastly, never underestimate the power of building a rapport with your prospects and customers. My goal right now is to have 300,000 NAWSP members by 2025. What’s one thing in your day you can’t live without? Nootropics.

Sales

Understanding the Sales Force

DECEMBER 6, 2024

As we approach the eve of 2025, and despite my numerous articles and videos on these subjects, salespeople as a group STILL suck at: Taking a consultative approach – Most salespeople are naturally inclined to be transactional which is fine if you’re selling iPhone cases. Lesson #2: Prospects voices are like musical instruments.

Consult

Adaptive Business Services

DECEMBER 4, 2024

In fact, I am planning a webinar on how to leverage AI with Nimble in Q1 2025. He values relationship-building and open, ongoing communication, and likely enjoys sharing insights and collaborating closely with others. Suggested Focus : Relationship-focused. Here’s a sneak peek!

CRM