Martech

JANUARY 23, 2024

Global martech spend is projected to surpass $215 billion annually by 2027, up from $131 billion in 2023, according to a Forrester forecast. Last year, spend increased 10.9%, according to the report, Global Martech Software Forecast, 2023 – 2027. The post Martech set to exceed $215 billion by 2027 appeared first on MarTech.

B2C 110

B2C Drivers/motivators Technology Technology 110

Search Engine Land

JANUARY 25, 2023

With game revenues projected to reach $285 billion by 2027, it’s no surprise that this is a huge opportunity for advertisers. While advertisers can certainly set up ads within these consoles, the market share of players represents only about 32%, and the demographic tends to be male-dominated.

Gaming 89

Gaming Campaign Drivers/motivators Represent 89

Closer's Coffee

NOVEMBER 21, 2022

The gamification industry is on track to experience a 25% growth spurt through 2027 – in the business world, this is an extremely high growth level and representative of how popular the technology will grow to become. Final Thoughts.

Drivers/motivators 52

Drivers/motivators Gaming Sales Growth 52

Hubspot

JUNE 11, 2020

By 2027, the live video market is expected to surpass $184 billion. Like YouTube, Facebook has the benefit of having a giant global audience that represents different ages, interests, and cultural backgrounds. In the video, a representative from Providence, R.I.-based And brands are taking notice.

Non-Profits 101

Non-Profits B2C Launch Networking 101

Martech

JUNE 3, 2022

billion in 2027, according to Global Industry Analysts’ predictions. That represents a compound annual growth rate of 13.7% The centrality of data and the need for updated technology. The most common reason given for replacing technologies was to take advantage of new and better features in a different solution.

E-commerce 141

E-commerce Technology Technology Retail 141

Salesforce

JANUARY 11, 2024

About $3 trillion — that’s Forrester’s estimate for B2B sales by 2027, almost double what it was in 2021. Companies that sell B2B have dedicated sales teams that reach out to prospects — sales associates, account executives, and sales representatives. And B2B salespeople are a big reason why it’s growing. Negotiation.

B2B 59

B2B B2C Manufacturing Government 59