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AI can’t create meaning — that’s still marketing’s job

Martech

Launch a campaign before lunch? The financial trajectory of AI — and why it matters The numbers are staggering: AI in marketing is growing at a 25% CAGR through 2030. They’re turning tech stacks into trust stacks by pairing automation with a buyer-first lens. As they put it, “Move fast and earn trust.”

GTM 101
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5 Characteristics of an Agentforce Company: The Agent-First Blueprint

Salesforce

Global GDP is expected to be 14% higher in 2030 the equivalent of $15.7 The Agentic Enterprise: How Integration Fuels the Future of AI We Launched an Agent Across Our Site Here’s What We Learned How To Be an Agentblazer and Drive Agentforce Success With AI Certifications How do you get there?

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Building Strategic Assumptions? Don’t Ignore These 7 Drivers of Change

Smarter With Gartner

Trust/Ethics. Just as the internet launched a new digital era, COVID-19 has triggered a new work age. By 2030, digital information and technology can help reduce global greenhouse gas (GHG) by 15%. The Royal Society estimates that digital can account for one-third of GHG reduction in the UK by 2030. Social/Cultural.

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Top 3 marketing use cases for the B2B metaverse

Martech

The metaverse will be a 13-trillion-dollar opportunity by 2030, according to a recent report by Research and Markets. They are one of the least trusted companies out there today, and I can’t see any enterprise wanting to risk the trust of their employees, partners, and customers.

B2B 115
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Celebrating 20 Years of Dreamforce: 5 Reasons to Join Dream Quest 2022!

Salesforce

Net Zero Marketplace : The global voluntary carbon market is predicted to grow from $1B in 2021 to $50B by 2030*. Salesforce is bringing together our values, technology, and ecosystem to create a climate action hub for everyone and a trusted site for organizations to purchase carbon credits from ecopreneurs. SLACK POWER.

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What Great Data Visualization Looks Like: 12 Complex Concepts Made Easy

Hubspot

When Healthcare.gov first launched, a common number cited was that it contained 500 million lines. Commissioned by The Pew Charitable Trusts as part of European Fish Week, "Plenty More Fish in the Sea?" When you have closed the budget gaps for both 2015 and 2030, you are done." Try it out. A Million Lines of Code.

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Quality rater and algorithmic evaluation systems: Are major changes coming?

Search Engine Land

from 2023 to 2030, with the market then expected to be worth $13.7 2023, stress the importance of a more trusted human judgment in areas such as journalism, and this would fit well with our understanding as SEOs of Your Money or Your Life (YMYL). billion in 2022 and it is expected to expand at a compound annual growth rate of 28.9%