ConversionXL

NOVEMBER 3, 2015

There aren’t many A/B test case studies online about product page descriptions, but that’s fine. What we do have is empirical support from an e-commerce study conducted by NNgroup. You need to be aware of your direct competition, how they present their product, and what claims they seem to be making. Substantially.

Product 132

Product E-commerce Objectives and Key Results Non-Profits 132

ConversionXL

MAY 8, 2017

There aren’t many A/B test case studies online about product page descriptions, but that’s fine. What we do have is empirical support from an e-commerce study conducted by NNgroup. You need to be aware of your direct competition, how they present their product, and what claims they seem to be making. Substantially.

Product 104

Product E-commerce Objectives and Key Results Non-Profits 104

Hubspot

SEPTEMBER 1, 2017

There’s no better time than the present to start thinking of ways to make it benefit your brand. The e-commerce giant is about to release their all-new thread studio, which is a VR app that will take consumers into a virtual studio to view t-shirt designs and other apparel. Does your business have an app? Store “Walk-Throughs”.

E-commerce 78

E-commerce Real Estate Transportation A/B testing 78

ConversionXL

JULY 21, 2022

Each channel presents a chance to make a good impression. As McKinsey research notes: “Given the choice of in-person, remote, and e-commerce channels, purchasers have shown they want them all.”. A/B test components, such as: Landing page design ; Messaging; Headlines ; Subject lines ; CTAs ; Images; Send times.

Customers 118

Customers Non-Profits E-commerce Objectives and Key Results 118

Hubspot

JUNE 14, 2019

Plus, built-in A/B testing and instant analytic reports make it easy for you to measure your performance. Your "typeforms" present your questions one at a time to keep users engaged, and can include images, GIFs, or videos. The tool is incredibly user-friendly and easy to set up.

Price 101

Price E-commerce A/B testing Contact 101

ConversionXL

MARCH 26, 2014

The following example is exploring e-commerce conversion rate over time segmented by browser type. Michael Aagaard, ContentVerve : Getting insights from Analytics during your research phase is crucial to identifying optimization opportunities and developing solid test hypotheses.

Conversion 131

Conversion Healthcare E-commerce Networking 131

Lead Fuze

JANUARY 9, 2024

As online shopping becomes more ingrained in our daily lives, understanding how to harness this e-commerce opportunity can make a significant difference. How can e-commerce increase sales? – Regularly test different aspects of your site using A/B testing tools; even small tweaks can lead to significant gains.

E-commerce 52

E-commerce Growth Retail Gaming 52

ConversionXL

MARCH 10, 2013

You need to be aware of your direct competition, how they present their product, and what claims they seem to be making. I’ve tweaked and tested them over the years, and this model works the best for me. Start with A/B testing value propositions, and go from there. Gauge the Competition. Home Page Copy. Conclusion.

Objectives and Key Results 119

Objectives and Key Results Price Up-sell E-commerce 119

ConversionXL

APRIL 14, 2016

Not only do they retain the site’s overall navigation bar, but all told there are 15 separate options to click (not counting the footer): Now compare that to E-file’s landing page for the search term “free online taxes.” Only after forcing your audience to see their problem in all its horrifying glory, do you then present the solution.

Conversion 90

Conversion E-commerce Objectives and Key Results Trust 90

ConversionXL

JULY 2, 2015

Whether you’re just starting your first a/b tests or you’re just looking for continuous and never ending improvements, these tactics are worth a look. At the very least, question your assumptions and give ‘em a test. Indicate how many frames are present, and where the user is within the “progression.”

A/B testing 129

A/B testing E-commerce Objectives and Key Results Conversion 129

ConversionXL

JULY 2, 2015

Whether you’re just starting your first a/b tests or you’re just looking for continuous and never ending improvements, these tactics are worth a look. At the very least, question your assumptions and give ‘em a test. Indicate how many frames are present, and where the user is within the “progression.”

A/B testing 129

A/B testing E-commerce Objectives and Key Results Conversion 129

ConversionXL

APRIL 3, 2018

gyalif great presentation about AI #CXLLive pic.twitter.com/L4b7pqIl6o. You can use AI even when you haven’t mastered traditional testing. Chad Sanderson – The Statistical Pitfalls of A/B Testing. The larger the number of visitors in your test the higher the likelihood to detect a significant difference.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

ConversionXL

APRIL 3, 2019

You stop focusing on presenting “numbers” and present information. Challenging your own understanding of the product via experimentation is critical: It flips the “all tests should win” thinking upside down—“9/10 tests fail” (VWO), but learning is never a failure. Fifth test: This just isn’t working.

A/B testing 114

A/B testing Objectives and Key Results Referrals Niche 114

ConversionXL

NOVEMBER 18, 2014

Vero explicitly shows users how far they’ve come in the process (they’ve already sent one email_ and then seamlessly leads users to the next step (running an A/B test or sending a newsletter). This essentially presents an extra challenge for marketers to grab users in the short period before they delete it.

Click Through Rate 124

Click Through Rate E-commerce Retail Cross-sell 124

ConversionXL

APRIL 13, 2015

The answer comes down to personalization: presenting information that applies directly to each customer in a one-on-one, emotionally charged, and above all customized manner. And just A/B testing isn’t enough. Simply put … an irresistible offer is one that your audience cannot help but respond to. Email is anything but dead.

E-commerce 130

E-commerce CTR Price Retail 130

Salesforce

JUNE 26, 2025

It presents a set of fundamental principles that focus on perception, positioning, and strategy. Trailhead: Storytelling & Communication Learn how to ace your storytelling skills to make your meetings, presentations, and communication on Salesforce’s free online learning platform. Check it out 13. Just get started.

E-commerce 52

E-commerce Objectives and Key Results CRM Growth 52

Salesforce

JANUARY 30, 2025

In this article, we’ll explore how to craft a subject line that can’t be ignored, the ins and outs of A/B testing, the secret to an irresistible CTA, and 17 cold email templates that you can adapt for yourself. Conduct A/B testing: With A/B testing , you can measure the effectiveness of subject lines, hooks, and CTAs.

A/B testing 52

A/B testing Territory Prospecting Referrals 52

ConversionXL

APRIL 10, 2018

The m-commerce share of total e-commerce spending continues to grow at a steady pace. Mobile traffic, however, presents an entirely new set of challenges. Wilmer, Lauren E. Note, this wasn’t an A/B test. The m-commerce share of total e-commerce spending continues to grow at a steady pace.

E-commerce 110

E-commerce UX Lead generation X-functional 110

ConversionXL

APRIL 6, 2016

C-R-A-V-E-N-S model is a scorecard for social proof (Rate each of the factors on a 5 point scale): C redible (believable, authentic, trustworthy, authoritative, “ethos”). E numerated (quantified, scored, ranked, calculated, “logos”). Joanna Wiebe, Jen Havice and Joel Klettke present: Conversion Copywriting Panel. The first part.

A/B testing 77

A/B testing Non-Profits E-commerce X-functional 77