ConversionXL

APRIL 13, 2015

Dynamic Images and Pricing. As the study points out: 91% of all US consumers still use e-mail daily, and the rate at which e-mails prompt purchases is not only estimated to be at least 3 times that of social media, but the average order value is also 17% higher. Dynamic Images and Pricing. Optimized CTAs.

E-commerce 130

E-commerce CTR Price Retail 130

ConversionXL

APRIL 4, 2012

If I’d have to pick one single thing that would sell a product online, it’s images. Show the products from different angles, in context, make them zoomable. If you sell stuff you don’t make, don’t just repeat the manufacturer’s canned descriptions. Quality of the traffic is a major contributor.

Conversion 134

Conversion E-commerce Retail Cross-sell 134

SaaStr

AUGUST 19, 2020

Of course, we’re seeing many of the trends that have been in existence being accelerated by 5, 10 plus years whether it’s telemedicine, e-commerce, mental health, food delivery, we’re very well aware of these COVID fuel tailwinds which are changing industries literally in weeks as opposed to decades.

E-commerce 100

E-commerce Price Start-ups Growth 100

ConversionXL

DECEMBER 30, 2011

Yes, every case is different, but give a range or sample prices. Share more proof: examples of your work, case studies, testimonials. ” that takes them to a page where you sell them. At the moment you drag them right into the posting process and tell them the price BEFORE communicating the value of your service.

Conversion 78

Conversion E-commerce Objectives and Key Results Price 78

ConversionXL

FEBRUARY 19, 2012

Your job is to sell the idea of subscribing to your list, and you need an attractive offer to do it. Selling is often about trust and relationship building. Consider product complexity and price. These are coaches, trainers, consultants and everybody else who sells intellectual capital. E-books and whitepapers.

E-commerce 131

E-commerce Education Up-sell Relationship building 131

ConversionXL

APRIL 6, 2016

Angle (motivation you provide – both conscious and non-conscious). As marketers, we sell dreams. C-R-A-V-E-N-S model is a scorecard for social proof (Rate each of the factors on a 5 point scale): C redible (believable, authentic, trustworthy, authoritative, “ethos”). Market to the 95%, too! Gaining knowledge is the goal.

A/B testing 77

A/B testing Non-Profits E-commerce X-functional 77

ConversionXL

JANUARY 6, 2012

I don’t feel you’re selling the book enough – you don’t make people WANT to buy the book. Provide information on what exactly will they learn and what will they be able to do once they read the e-book. Goal: Sell the product. Don’t just sell covered calls, sell your service.

E-commerce 62

E-commerce Cross-sell Up-sell Trust 62

Sales Pop!

NOVEMBER 3, 2021

Ease of purchase – E-commerce customers hate unnecessary steps when purchasing. Regardless of what you are selling, there is plenty of competition out there, in some cases so much that it seems impossible to catch anyone’s eye. Take the GetSafe homepage as an example: Can you recognize their unique selling point?

Customers 52

Customers E-commerce Angle Healthcare 52

Hubspot

FEBRUARY 6, 2019

From that point forward, Google Shopping became a “branch” of Google AdWords — yet another way for retailers and e-commerce businesses to advertise their physical products on Google. Google Shopping also allows me to filter the results by price point, size, fabric, and more. price — Your product’s price.

Retail 73

Retail Campaign E-commerce Price 73