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Advanced ways to use competitive research in SEO

Search Engine Land

With this angle, I’ve gotten some great first-page rankings and reached users with buying intent. But it’s also fair game to use it to identify what your competition’s users are doing. Perhaps as much as product reviews, Reddit is extremely fertile territory for brand insights and questions you can address with your SEO strategy.

Angle 122
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The Ultimate Sales QBR Playbook for Sales Leaders

Sales Hacker

You can also consider having multi-level QBRs to cover all angles of the performance evaluation and forecasting. Consider how much time you want to spend on either side of this spectrum, and allot space in each QBR presentation accordingly. Be careful to not turn this bit into a blame-game. That’s not productive.

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How to master Google News optimization to boost content visibility and traffic

Search Engine Land

Ranking in Google News can be a game-changer for content visibility. Everyone of a qualifying age who shares the same region, language and location settings sees the same content. Consistently plan ways to explore fresh angles. However, audience targeting and reach can vary greatly depending on the placement.

CTR 125
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21 user secrets and best practices to get the most out of Gong

Gong.io

Need to up-level your Gong Deals game? The team loves it.” — Ezra Steinberg, Regional Director of Sales at Moveworks. Gong is like game film for sales professionals.”. This gives me intel that I can use in my marketing campaigns – angles to play up, misconceptions to expose, etc. We have (Gong) answers.

Angle 62
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Elevate Sales: Essential Cold Calling Tips and Techniques

Lead Fuze

You’re about to discover how an effective script can transform icy reception into warm leads; how asking open-ended questions keeps prospects engaged longer; and why something as simple as tone could change the game entirely. The world of sales is often perceived as a numbers game. a sprawling one with no real focus.

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The 21 Different Personalities of Brilliant Copywriters

Hubspot

Raising your game as a copywriter calls for a degree of fearlessness. You have to be willing to wander into unknown territory. Like a city planner, the job of copywriter calls for finding the flaws in the information you’re presented. Anyone can be “on” now and then. Consistency is all-important. Adventurer.

Angle 76
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Struggling With Impostor Syndrome? 9 Ways to Deal With It (Before It Hinders Your Success)

Hubspot

I’ve run a game on everybody, and they’re going to find me out.'". Godin goes on to write, "Humility and worthiness have nothing at all to do with defending our territory. Don't let your inner impostor turn down these game-changing opportunities. How do these people believe all this about me?

Angle 77