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How To Get Started With Email Segmentation

Salesforce

Let’s say I’m an avid fitness enthusiast living in California who recently subscribed to a fitness newsletter. The segmentation possibilities are numerous: California residents, new subscribers, fitness enthusiasts, and perhaps even those who have shown interest in specific types of workouts.

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The Ultimate Guide to Starting a Minority-Owned Business [+ Expert Tips]

Hubspot

Illinois , Ohio , California , and New York have local agencies to get certified as a minority-owned business on a state level. Minority founders often start bootstrapped, launch crowdfunding campaigns, or even try and raise initial funding through family and friends. Apply for Minority Business Grants.

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13 Businesses With Brilliant Global Marketing Strategies

Hubspot

Airbnb, a community marketplace for people to list and book accommodations around the world, was founded in 2008 out of San Francisco, California. In January 2015, Airbnb launched a social media campaign around the hashtag #OneLessStranger. Since then, Airbnb has grown to 1,500,000+ listings in 34,000+ cities worldwide. Social media.

Territory 101
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31 Funding Resources for Black-Owned Businesses

Hubspot

This investment firm provides Black, Indigenous, and People of Color (BIPOC) entrepreneurs in the Bay Area, Northern California, and Massachusetts with early-stage funding and holistic business support. Department of Commerce that promotes the growth of minority-owned businesses. territories are encouraged to apply.

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Finding The High Converting PPC Keywords That Are Right Under Your Nose

ConversionXL

Are there things that you do on a weekly basis like start new sales, launch email campaigns, or push new content? Create a Monday through Sunday chart and plot out all the possible day-of-week specific Campaign schedules you could create to directly support groups that revolve around these page or product launches. image source.

Territory 111
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Fact or Fiction? The Truth Behind 9 Embarrassing Global Expansion Blunders

Hubspot

According to Jeff Manning, executive director of the California Milk Processor Board, this was discovered and resolved in the market research phase. However, when they launched in America, it wasn’t quite clear whether Electrolux was being promoted -- or in fact dissed -- by a competitor. True or False? 3) Electrolux.

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Battle of the Brands: Which Famous Rival Company Has Better Marketing?

Hubspot

Inventing the Ronald McDonald mascot, designing those golden arches, creating all those catchy jingles, teaming up with all those celebrities, and running all those cross-promotions with other big brands over the years … that’s what transformed McDonald’s from a California-based burger chain into a global icon, right? January 31, 2015.