Martech’s moment of truth: Why product excellence beats slick sales pitches
Martech
APRIL 10, 2024
It’s a scene from a bygone era when companies could woo clients with flashy presentations and empty promises. They were content to rest on their laurels, charging a premium for mediocrity and catering to complacent clients with fat wallets and thin attention spans. electricity providers) Emotional : Enhancing well-being (e.g.,
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