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How To Be Your Own Mobile Publisher (Without a Developer)

Salesforce

We’ve seen customers such as State of Rhode Island , Spalding , and RBC Wealth and Asset Management connect with over one billion members and 370 million users across tens of thousands of customer, partner, and employee sites; portals, and forums. Mobile becomes another channel for your self-service portals and help centers.

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The Beginner's Guide to Small Business Marketing Online

Hubspot

Not only is digital marketing a must-have for promoting your products or services, but optimizing your online assets is also critical to your business' overall success. If you've never made a website before and aren't entirely comfortable with the technical elements, there are a variety of free tools and services to help you get started.

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9 of the Most Shocking Guerrilla Marketing Campaigns of All Time

Hubspot

This campaign was started by then-student at Rhode Island School of Design Shepard Fairey. There were two main variations: one with a close-up of a sullen face with the tagline "OBEY" and one announcing to the world that "Andre the Giant Has A Posse." The campaign was political, emotional, and talked about for years afterwards.

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SaaStr Podcasts for the Week with Bernadette Nixon, Jay Snyder, Nick Mehta, Loren Padelford, and Jason Lemkin

SaaStr

I’m on a boat in Rhode Island. Nick Mehta: On a boat in Rhode Island and then our second guest Jay Snyder, who just recently took over as Chief Customer Officer of New Relic, publicly traded SaaS company. We’ve got everything from self-service all the way up to the enterprise. You’re on a boat.

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It’s Not the Wild West: 12 Tactics to Make Your Price Negotiations Smooth and Successful

Salesforce

There’s no better feeling than closing a deal after a tough price negotiation. It’s the stage of the sales process where buyers should be sharing whether your service has been short-listed, if not outright chosen. For example, in negotiations, I might offer a 2% discount for marketing services.

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How to Supercharge Your Sales Velocity for Quicker Wins

Salesforce

(More on how these fit together below.) ( Back to top ) Why it’s important to track sales velocity Monitoring your sales velocity helps you accurately track the time it takes for your team to close deals. To find your deal value, divide your generated revenue by the number of deals closed. 1/4 = 0.25

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Account-based selling (ABS) is a sales approach that prioritizes building relationships with high-value account holders so you can quickly close big deals. Other benefits include: Higher conversion rates: ABS can help you land larger clients and close better deals. Watch the demo What is account-based selling?

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