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The Backbone of Commerce: Exploring the Vital Role of the Trucking Industry

Sales Pop!

The integration of protocols for trade from different countries serves to promote global commerce. This industry, which distinguishes between long-distance and local delivery, powers retail, manufacturing, construction, and agriculture industries.

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Top 10 problem solving group activities to work effectively as a team

PandaDoc

As a non-threatening environment, icebreaker sessions promote lighthearted conversations and laughter—helping alleviate any tensions within the group. All of these activities promote quick problem solving, critical thinking, trust, and a positive culture within groups. Helps with: Leadership, trust, decision-making, adaptability.

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Marketing Where They Don't Belong? 5 B2B Brands Driving Results With Instagram

Hubspot

This tactic is an important one for many companies, as corporate social responsibility programs have become widespread yet are often are hard to promote. Since it''s a visual medium, Instagram provides a perfect channel for promoting your company’s volunteer work. As for Cisco?

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9 Creative Snapchat Ideas for Brands

Hubspot

Spectacles also make videos more interactive and responsive for the viewer -- check out this example of a 360-degree Spectacles video that General Electric ( @GE ) shared. Snapchat lenses are another way to make your images and videos more creative, and brands can purchase Sponsored Lenses to promote products and events.

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11 Creative Ways to Use Live Streaming on Snapchat, Facebook Live & More

Hubspot

Participants are invited to submit their own website URLs to be broadcast during the Hangout and constructively critiqued by that month's guest speaker. The company then promoted each activity on Drumstick's Twitter using the hashtag #FirstDayOfSummer for followers to tune in. 11) Go behind the scenes.

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Battle of the Brands: Which Famous Rival Company Has Better Marketing?

Hubspot

Inventing the Ronald McDonald mascot, designing those golden arches, creating all those catchy jingles, teaming up with all those celebrities, and running all those cross-promotions with other big brands over the years … that’s what transformed McDonald’s from a California-based burger chain into a global icon, right? January 31, 2015.

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9 Account-based Marketing Case Studies

ConversionXL

iRidium had a well-defined promotion process for their own product, but it took a back seat to sharing expertise. How uniting reporting increased revenue from target accounts by 21% for Schneider Electric. Schneider Electric (SE) had several ABM campaigns spread across multiple siloed channels. Results from SE’s ABM efforts.