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Territory or Vertical: What’s the Best Sales Team Structure for Your Business?

Highspot

Should we organize our sales team by region or industry? What is a territory-based sales structure? In a territory-based structure, your reps own opportunities and accounts within defined geographic regions. For example, a rep covering Texas must understand regional energy markets and local procurement norms.

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The Best Cold Call Script Ever [Template]

Hubspot

I found your information while searching for business consultants in Wichita, and I think you could be a great fit for our services. For example, maybe your verticals are hospitality and retail. Search “General manager” with the “Hospitality” filter. Rep: Good morning. Is this Rita? Prospect: Yes, this is her.

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How is marketing operations evolving?

Martech

This means every business line or region might use, for example, the same outbound marketing platform, but deploy campaigns locally. This often requires central martech teams to serve in a consultative way. Excerpt of a martech org chart from a global hospitality firm. Source: RSG. Conceptual convergence, descriptive diversity.

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Lead Scoring: How to Find the Best Prospects in 4 Steps

Salesforce

For example, let’s say a sales rep for a medical software company has 100 leads in hospitals and they randomly go after all of them. With lead scoring, the same sales rep can rank the hospitals and narrow them down to the best 10 by using criteria to determine the most promising leads. The process quickly becomes time-consuming.

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For CDPs, the ‘single customer record’ can be a distraction

Martech

Sales teams often divide their responsibilities by territory. With businesses, government entities, schools, hospitals, retail chains, etc., The consultant with five clients in different industries. In account-based marketing (ABM) , efforts are directed toward finding the right leads within a company.

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PODCAST 95: How to Nail Your 1-on-1s w/ Matt Cameron

Sales Hacker

Founders should move to the region where they want to expand into. Expanding into New Regions [24:45]. Sam Jacobs: We are delighted today to have on the show a good friend and one of the thought leaders and the key trainers, consultants, experts in the high growth ecosystem, Matt Cameron. Expanding into New Regions [24:45].

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16 marketing automation platforms your organization should consider

Martech

Platform vendors offer extensive training programs, online communities and strategic consulting services to encourage more comprehensive platform use and create a higher return on marketing automation investments. The key to ensuring ROI is to make sure the platform is easy to use and scale and is suited to your organization’s goals.