Sales Enablement Technology Starts With CRM, But It Doesn’t End There
Miller Heiman Group
MAY 30, 2018
If I were to ask you to name a type of sales enablement software, chances are good that CRM would be the first tool to come to mind. In this post, we’ll explore why a mature enablement discipline demands a solid CRM foundation, but it doesn’t end there. CRM is Must-Have Foundation for an Effective Sales Enablement Strategy.
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