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Generative CRM — Here’s What It’ll Mean For Your Business

Salesforce

Now imagine your customer relationship management (CRM) platform doing all this in seconds, so you can fine-tune that email and send it sooner. This is the promise of generative CRM, which will combine the power of generative artificial intelligence (AI) with your customer data to make your teams more productive.

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What Is Good Customer Service?

Salesforce

Good customer service is important — whether we’re receiving or providing it. But what is good customer service, anyway? Good customer service means meeting customer needs and expectations consistently. What you’ll learn: What is good customer service?

Service 52
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How Allied Beverage is transforming customer experience

Martech

At the beginning of the pandemic, with restaurants and entertainment venues shut down, New Jersey liquor distributor Allied Beverage saw an opportunity to transform its customer experience, service and e-commerce. Their retail customers range from mom-and-pop liquor stores and restaurants to grocery stores and casinos.

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What is CRM and how does it support marketing?

Martech

Customer relationship management (CRM) is the technology brands use to nurture relationships with their customers. These solutions are designed to help sales and service agents communicate with customers more effectively. We’ll cover: The benefits of CRM. Types of CRM systems available.

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Turn Your Biggest Fans Into Sales Machines: A Guide to Referral Marketing

Salesforce

Marketers can plug into this by rewarding customers who share their positive experiences with the world. Think about the last decision you made about a product or service. Customer relationship management (CRM) data is key to creating targeted referral promotions. What’s on your customers’ minds?

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AI, Without the Angst – How to Use It Without Losing Your Customers’ Trust

Salesforce

It’s almost hard to believe now, but consumers were once wary of e-commerce. Fast forward to today, and trust is at the heart of how widely and successfully businesses and customers will embrace the emergence of generative AI. There was a trust gap. This lets you bring in the data you need to build contextual prompts. “If

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Mastering Basic Sales – A Detailed Guide

The 5% Institute

In the ever-evolving landscape of online commerce, basic sales form the bedrock of a successful business. Basic sales are the fundamental transactions that initiate a customer-business relationship. Whether it’s a product or service, mastering the art of basic sales is crucial for sustained business growth.