Openview

MARCH 5, 2018

A little more than six years ago, my partner Lee Demby wrote that when talking with customers about the value of C-Level executive insights, he sometimes heard, “But we don’t sell to the C-level.”. If you rely on your champion to educate you without doing your own homework, you may be setting yourself up for a fall. Times have changed.

Pitch 74

Pitch E-commerce Objectives and Key Results Manufacturing 74

Spiro Technologies

APRIL 12, 2023

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products, and of course, having fun along the way. And we service both OEM folks as well as larger distributors who ultimately then sell to OEMs. And when we sell new licenses software, we just turn them on.

E-commerce 52

E-commerce Manufacturing Education Cross-sell 52

Spiro Technologies

APRIL 12, 2023

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products, and of course, having fun along the way. And we service both OEM folks as well as larger distributors who ultimately then sell to OEMs. And when we sell new licenses software, we just turn them on.

E-commerce 52

E-commerce Manufacturing Customers Education 52

SaaStr

JULY 9, 2019

With electricity, a lot of African nations never had legacy electrical grids. They spend days there figuring out how to cross it without getting eaten. You have to leverage existing behaviors that the market already understands so that you don’t need to educate users. You see the metaphor, perhaps.

Electricity 64

Electricity Education Start-ups Trust 64

Hubspot

JANUARY 14, 2015

The bag of stuff that I had to sell kept getting bigger. "By By the end of my run there, search had starting taking off and I was selling a bunch of it to advertisers and agencies. First Job: Application Engineer at Philadelphia Electric Company. "My My first job was selling Honda cars. How''s that for a bonus?".

Healthcare 72

Healthcare Hospitality Finance Consult 72

SaaStr

JULY 8, 2020

Neha Sampat: I learned a lot about wine, so I launched some products around wine education, and that series of ventures eventually led me to where I am today, running a world class software company for enterprise companies. The Bay is such a magnet town and the Bay does have such electricity around tech. I’m interested.

Non-Profits 81

Non-Profits Teamwork Start-ups Engineering 81

SaaStr

OCTOBER 22, 2020

How does Ryan ensure cross-function working seamlessly from the very beginning with marketing? * I studied electrical engineering. First, I’m trying to sell the candidate. If I think they’re a great candidate, I am in selling mode. And are you increasing the average selling price over time?

Pipeline 66

Pipeline Cross-sell Launch Start-ups 66