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“Why I’m So Interested In Selling,” Bill Butler

Partners in Excellence

It’s a solution that addresses the way buying is changing, integrating digital and personal selling. But what really interested me were Bill’s perspectives on where buying and selling is headed and how we must change our engagement strategies to work with buyers more impactfully.

Sell 100
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The 8 Non-Negotiables for a Winning Product Launch

Highspot

It starts with strategic actions, teamwork, and market understanding. Dive into the art of coordinated strategies, discover how hits like the iPhone and Netflix mastered market needs and brand appeal, and use key metrics to elevate your launch. A strategic product launch targets the needs and desires of its audience.

Launch 59
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8 Revenue Enablement Strategies That Get Results

Highspot

Enhance cross-department communication: Meet regularly to discuss strategies and challenges, share insights, and coordinate revenue-generating activities across the buyer journey. Optimize your sales process by mapping each step, from lead generation to negotiation and closing, and finding and removing bottlenecks.

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The Difference Between a VP of Sales and a CRO

Sales Hacker

They’ll rip apart your CRM and replace your opportunity fields with their proven-and-trusted sales methodologies and scoff if you try to rehearse Sandler, Challenger, or MEDDIC selling to them. Recruiting and interviewing strategic candidates and attending case-study interviews for individual contributors.

B2C 95
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How to Improve Sales Productivity and Close More Deals

Highspot

Establishing shared goals begins with defining common objectives and expected results to foster cross-team collaboration and understanding. Objectives may include increasing conversion rates, generating more marketing and sales-qualified leads, or improving customer retention.

Closing 52
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The Secrets to Turbo Charging Sales in 2021

SaaStr

Secure the deal through the use of all available resources such as executive relationships or board relationships in order to provide the most cross-functional attention possible. Lower tiers often have less back and forth negotiation and can create buy-in and proof for your customer to expand their use to the rest of their team.

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How B2B GTM Teams Win and Expand Key Tier 1 Accounts with ABM

Sales Hacker

Sales and marketing teams start their account-based sales (ABS) and account-based marketing (ABM) programs with strategic intentions. They target those that are in-market and those that should be showing intention. Yet most organizations do not think about how they will strategically accelerate accounts toward revenue.

GTM 81