Search Engine Land

DECEMBER 28, 2023

Google stirred things up by shaking cushions and discreetly adjusting ad prices, and the entire industry faced a major shift with the sunset of Universal Analytics, forcing everyone to transition to Google Analytics 4. In another blow for Google, an Adalytics study accused it of mis-selling video ads to marketers for the last three years.

Retail 123

Retail X-functional Launch Non-Profits 123

PandaDoc

OCTOBER 13, 2022

Ease of implementation and use appeals to small and midsize companies, and pricing doesn’t bite either. CRMs can be hard to wrap your head around, as there are a lot of competing platforms in the market and their pricing plans aren’t always easy to compare. Lead generation X ? Social media integration X ? Free version X

X-functional 52

X-functional Territory CRM Lead generation 52

SaaStr

AUGUST 7, 2020

359: The Secrets to Vertical Growth, What it Really Takes to Build a $1B SaaS Company with Matt Garratt, SVP, Managing Partner @ Salesforce Ventures, Trisha Price, Chief Product Officer @ nCino and David Schmaier, CEO & Founder @ Vlocity. Trisha Price. Trisha Price: nCino is a little bit different in its background.

Price 58

Price Retail X-functional Healthcare 58

SalesHandy

MARCH 21, 2023

All we want to know is how would that product help us I am investing X amount of money in it. This is a great opportunity to experience our {{Product/service}} at a reduced price and see the benefits for yourself. We have just recently launched very exciting new features on [product name]. Thanks, {{Your Name}} 3.

Closing 98

Closing X-functional Sales Follow-up 98

SaaStr

MAY 14, 2023

Algolia went from zero to seven figures in revenue in 12 months, and the launch of their search as a service product, and grew pricing from $19 a month to $100,000, which sounds amazing. Greenhouse followed a similar path to Talkdesk and should cross $10 million ARR later this year, up from almost nothing at the start of the year.

Price 91

Price Start-ups Up-sell X-functional 91

ConversionXL

APRIL 3, 2018

Two scariest words for SaaS customer – “pricing change’ – avoid shocking customers. Understand-decide-prototype-finalize-launch (data and research at beginning, decide on targets in middle, QA before launch). Value = (Knowledge + Process) x Skill x Attitude. What engages and when does that sell?

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

SaaStr

AUGUST 15, 2020

We’ve got a lot of training to do with our sales teams to get them to start to speak in these types of terms versus feature function. That doesn’t mean to say, you’re going to do away with the functions. Jay Snyder: That’s an enablement exercise that is not to be minimized, right? I mean, what do they do?

Retail 76

Retail Start-ups Drivers/motivators Up-sell 76