June, 2023

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Your Buyers Changed. You Didn't.

Iannarino

Research on B2B buyers shows they have changed how they buy. The biggest shift is that they do their own research before starting the sales process, and most would prefer to buy without having to speak with a salesperson. Buyers complain that salespeople don’t understand their business and their challenges, and that the sales experience doesn’t give them what they need.

B2B
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I Was Wrong (I’m Here Now)

Engage Selling

 I was wrong about this! About six months ago, I had to eat some humble pie. Don’t make the same mistake I did and resist being on these platforms! The post I Was Wrong (I’m Here Now) first appeared on Colleen Francis - The Sales Leader.

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Three Immutable Truths About How Your Salespeople Should Respond to Rate Reduction Requests

Anthony Cole Training

How should you coach your salespeople on how to respond to rate reduction requests from clients? Share this article or the information you've learned from it with them. These three immutable truths will help guide them to the best response.

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Unlocking the Secrets to Outside Sales Success in 2023

Veloxy

The year 2023 has brought with it new challenges and opportunities in the world of outside sales. As sales professionals navigate this ever-changing landscape, the secrets to their success lie in adapting to industry trends , leveraging technology, and honing essential skills. Are you ready to unlock the secrets to outside sales success in 2023? Read on to discover the strategies, techniques, and insights that will propel you to new heights in your sales career.

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Smart Tools & Strong Teams: A People-First Approach to AI in Sales

Speaker: Matt Sunshine, CEO at The Center for Sales Strategy

AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.

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Harnessing the Complexity of Technology

Sales Pop!

Continuing our series on complexity , let’s now examine how we harness the vast complexity involved with today’s technology. One factor differentiating Pipeliner CRM from our competitors—especially high-end systems such as Salesforce, Microsoft Dynamics, and Oracle NetSuite—is that we have taken the incredible complexity involved with a CRM application and made it simple for the user.

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Latest Podcasts: Leading for Growth

Force Management

This month, the Revenue Builders Podcast featured six guests who are experienced in driving efficiency and creating repeatable success that fuels growth. Their conversations ranged from strategies for increasing deal size within the sales process, to creating a culture of accountability and improvement within your team. We even shared a special episode featuring three guests who offered unique perspectives from outside investors on what drives growth across their portfolios.

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Overcoming the Dreaded “Let Me Think About It” Objection

Engage Selling

You’ve heard a customer say it…right when you make the ask to close a sale: “Let me think about it.” It’s a dreaded reply. And not just because of the … The post Overcoming the Dreaded “Let Me Think About It” Objection first appeared on Colleen Francis - The Sales Leader.

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How Your Sales Coaching and Method Have a Direct Impact on Your Results

Anthony Cole Training

Every organization has sales coaching and a sales method. What many companies either don’t know or unsure of is this: What direct impact does our sales coaching and sales method have on improving sales?

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There Are No Handicaps in Sales

Membrain

I love to play golf. What’s fun with golf is that it’s a difficult sport, both technically and mentally, and when you’re doing it, you really get into the flow. You can’t be thinking about anything other than your next shot.

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Image SEO 101: How To Optimize Website Graphics for SEO

Sales Pop!

From 1991 to 2021, it’s estimated that there are a total of 1.88 billion websites online. You have to be unique to stand out and attract visitors to your site. You must make a good impression to make them want to stay on your site and explore more. When users navigate your site, this can factor in increasing your ranking. Research shows that you only have seven seconds to make an impression.

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How to Coach Reps on Overcoming Sales Objections with Confidence

Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Manager

In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.

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Preserve Margin with Budget-Conscious Buyers through Value Negotiation

Force Management

We’ve talked a lot in blogs and other content about the importance of negotiating early and often. Negotiation isn’t an event that happens with procurement at the end of a deal, but a process of establishing and validating the value of your solution throughout the life of a deal. How does that process change in today’s environment, where buyers are hyper-focused on cost and sales teams are struggling with reduced pipeline?

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Ten Priorities For Salespeople in 2023

Iannarino

This is not your mother or father’s sales environment. Selling is much more difficult than in the past, and it isn’t likely to get easier any time soon. Selling is complicated and complex, especially if you pursue large or enterprise-level clients.

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Don’t Give Up Too Soon

Engage Selling

 Do you give up too soon? 75% of buyers will only say “yes” after the seventh follow-up attempt, but 95% of sellers give up after the fourth attempt. Here … The post Don’t Give Up Too Soon first appeared on Colleen Francis - The Sales Leader.

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Just Keep Running: What Bankers Can Learn from the Navy Seals

Anthony Cole Training

I am an admirer of all the brave men and women who serve in the armed forces. Their service and their sacrifice make them the best our nation has to offer. Lately, I have had the extreme honor to meet a few Navy Seals. Those meetings have propelled me to learn as much as I can about how they think and how they build the discipline that is necessary to do what they do.

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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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Days before UA sunset most sites still not using GA4

Martech

The UApocalypse is drawing nigh. On July 1st, nine days from now, Google will shut down the standard version of Universal Analytics (UA) — the most widely used marketing analytics tool in internet history. In its place is Google Analytics 4 (GA4), a very different and likely more powerful tool. Everyone’s ready for that, right? We’ve all transitioned to GA4, briefed stakeholders on the new metrics and triple-checked how GA4 data interacts with your other technologies, right?

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How to Get Sales Onboarding Right

Membrain

Sales onboarding is an important part of building and growing a sales team. Successful onboarding improves retention, increases the pace at which new employees begin producing revenue, and ensures a seamless experience for your prospects and customers.

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Leading Sales Teams Through a Challenging Economy

Force Management

Changing course to weather the economic storm is a little like other initiatives that require leader visibility. To pivot successfully, you’ll need to rally the troops and build buy-in around the shifted approach. But unlike a launch, your plan for steering the ship through choppy waters comes with added background noise. Tightened budgets, longer sales cycles, and “not right now”. the realities of today’s market can take a toll on morale.

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How to Be Human in a World of Artificial Intelligence

Iannarino

You don’t need more technology to improve your sales results. The only things you need are a CRM , a source of data, a meeting platform, and some effective digital assets. As sales stacks grow larger, win rates and quota attainment decline.

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Breaking The Commerce Bottleneck: Your SAP Exit Plan Starts Now

Speaker: Jason Cottrell and Gireesh Sahukar

Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.

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The Math Everyone Should Know

Engage Selling

 Do you know the math? Struggling to hit your targets? Constantly falling short? I’ve been helping a lot of salespeople with that, and the key is understanding the math. The post The Math Everyone Should Know first appeared on Colleen Francis - The Sales Leader.

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Identifying Sales Coaching Needs: An Analysis EVERY Company Should Execute

Anthony Cole Training

Regardless of the current state of affairs, GREAT organizations go through a constant assessment of where they are. They look at lagging metrics, leading metrics, and success metrics. They consider that data to help them identify the answer to these three questions.

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Frontline Growth: SaaS Companies Get About 20% of Their Revenue From Europe. The Best — Even More.

SaaStr

One thing we’ve talked a ton about at SaaStr since inception is the power of going global as early as you have customer pull in other geographies. The internet works everywhere. You should be selling everywhere, assuming there are no regulatory or related issues in your space. Some examples: HubSpot gets 54% of its revenue from outside the U.S. Asana gets 39% of its revenue from outside the U.S.

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How to create an SEO Chrome extension using ChatGPT

Search Engine Land

Chrome extensions provide a quick and easy way to execute boring and repetitive tasks. Extensions can be a huge time saver in SEO. But many still don’t focus on building them. One reason is that some marketers are unable to code complex tools, so they use whatever tool is available. That said, you don’t always need to invest your time learning difficult skills or spending money on an expensive developer to build a new complex tool.

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Automation, Evolved: Your New Playbook for Smarter Knowledge Work

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

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Leading Sales Teams Through a Challenging Economy

Force Management

Changing course to weather the economic storm is a little like other initiatives that require leader visibility. To pivot successfully, you’ll need to rally the troops and build buy-in around the shifted approach. But unlike a launch, your plan for steering the ship through choppy waters comes with added background noise. Tightened budgets, longer sales cycles, and “not right now”. the realities of today’s market can take a toll on morale.

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How to Research Your Strategic Targets - A Template

Iannarino

One mistake salespeople make in discovery is asking questions they should have answered through their research. These questions will show they didn’t prepare for a first meeting. While failing to do research is harmful in an average pursuit, it’s worse in an enterprise-level opportunity.

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Make Intro Calls Easier

Engage Selling

 Do you hate making outbound introductory calls? Here’s a simple solution (this will help improve your results and mindset). The post Make Intro Calls Easier first appeared on Colleen Francis - The Sales Leader.

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8 Training Tips for Effective Banking Sales Training

Anthony Cole Training

There is no greater benefit than hearing from a client how they are implementing a sales development program in their bank and their culture. We recently had the benefit of 45 minutes of input from one of our valued banking clients and learned how they are building their team of successful, relationship building bankers.

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Get Higher-Quality B2B Leads That Convert!

B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.

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Should I Sell for $50m … Or Push On And Try to Build a Unicorn? Especially … Today?

SaaStr

A life poorly lived is a trap Go for it at least once — Jason ✨Be Kind✨ Lemkin  (@jasonlk) May 5, 2023 BusinessInsider had a great story a ways back on Datto’s $1b exit to Vista Private Equity (more on the role of PE in SaaS here ). So much of it resonated with me, especially the story of the CEO’s 10-year journey, and turning down an earlier $100m offer to sell.

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Employee advocacy: The untapped goldmine in your content marketing strategy

Martech

Picture this. You’ve just hit the “publish” button on your company’s latest blog post. A masterpiece, full of trend analyses, punchy insights and actionable takeaways. Once upon a time, you might have sat back, fingers crossed, hoping your precious piece would somehow tumble into the great wide world of cyberspace. But let’s face it — the “publish and pray” era of content marketing is long gone.

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Latest Podcasts: Elite Leadership

Force Management

This past month of the Revenue Builders Podcast has featured some all-star leaders. These inspiring conversations have explored everything from game-changing sales strategies to leadership actions that transform teams and people. At a time when many of us are being confronted with new and complex challenges, these stories from experienced leaders offer perspective and advice that will keep you on the path toward growth.

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What Sales Leaders Owe Their Sales Force

Iannarino

Leaders often believe their team has everything they need to succeed. Occasionally, this is true, but when it isn’t, it can cost leaders their sales goals and their sales objectives. Here is a list of what sales leaders owe their sales force.

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New Research-Backed Strategies to Empower Managers as Culture & Engagement Leaders

Speaker: Beth Sunshine, SVP, Up Your Culture

When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.