Remove Electricity Remove Manufacturing Remove Niche Remove Service
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Episode 33: How Solutions Based Manufacturing Helped MAC Products Grow

Spiro Technologies

In case you’re not familiar with MAC Products, they are a producer of products and services for the transmission, distribution, and control of electrical power. Maybe just tell us a little bit more about MAC Products and this distribution and control of electrical power. Eddie Russnow. Welcome to the podcast, Eddie.

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5 Content Marketing Strategies for Niche B2B Industries

ConversionXL

I worked with a company that manufactured moisture-resistant flooring adhesive. Even in this obscure niche, their napkin-math suggested that improper moisture management cost companies $1 billion in repair and replacement costs each year. Niche, offering highly specialized products that are used in a handful of uncommon situations.

Niche 133
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10 Reasons We Are Seeing More Unicorn Companies Than Ever Before

Gong.io

Software as a service (SaaS) companies, which represent more than a third of all unicorns , lead the trend. Verticalization — easy access to niche markets. ServiceTitan builds software for field service businesses — HVAC, plumbing, electrical, etc. But now, we’re seeing more unicorns than ever before, by a wide margin.

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Innovation vs. rebranding: How to choose the best change for your business

Martech

Electric vehicles. Can you outcompete others in your industry by developing and launching innovative products or services before they do and with other competitive advantages? You’ll find that some potential products are geared more toward niche markets (i.e., Your mix of products/services has changed significantly.

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How market types shape marketing and SEO success

Search Engine Land

Here’s a screenshot from Semrush for “books in palo alto’ showing moderate search volume and low keyword difficulty (for those who are fans of this metric): Niche down As SEO and marketers, we don’t have much control over the business decisions and which markets to target. Oligopoly An oligopoly market means that there’s limited competition.

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Episode 22: How Commtrex is Helping Modernize the Rail and Freight Industries

Spiro Technologies

Um, because I saw that the puck was headed in the direction where, eventually there was gonna be, one centralized platform or database where shippers would have to go in order to be able to connect with all the rail surf terminals, ports, warehouses, uh, leasors and service providers and railroads. Is that how it works? Adam Honig: Gotcha.

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7 Industries You Wouldn't Expect to Be Creative on Pinterest (But Are)

Hubspot

2) Manufacturing & Engineering. General Electric, a manufacturing & engineering company unequivocally killing it on all kinds of social networks, is unsurprisingly an example of excellent Pinterest marketing in a B2B industry. for examples -- are actually displays of appliances and equipment that GE manufactures.