ConversionXL

AUGUST 24, 2021

Here is an example of a digital product marketing manager’s job duties: Source: Google Jobs. In general, marketing manager responsibilities boil down to overseeing and implementing marketing campaigns to facilitate growth and retention for the company—in whatever shape or form the company does this. Source: Zippia.

Promote 141

Promote Campaign Pitch Niche 141

SBI

FEBRUARY 25, 2020

My theory is that few CMOs have been enlightened to the connection between their own growth goals (and, therefore those of the CEO) and those of the customer advocate program. Advocates are an essential component of sales, marketing, social media, events, demand generation, analyst relations, investor relations, PR, and more.

Customers 49

Customers Strategize Cross-sell B2B 49

Sales Hacker

DECEMBER 21, 2017

Through strategically implemented training, software tools and engagement techniques, sales ops leaders enable sales reps to focus more on selling in order to drive business results. . Sales Ops has expanded its role to include nearly all functions that provide strategic insight needed by a sales team to achieve sustainable growth.

Territory 88

Territory Non-Profits Contract Quota 88

Gong.io

JULY 21, 2021

GTM leaders are demanding reliable and predictable growth. That’s why m odern go-to-market teams started aligning those teams a while back. Done well, RevOps means higher revenue and a smoother go-to-market (GTM) process. They both support revenue growth BUT their focus is different.

Growth 62

Growth GTM Cross-sell Pipeline 62

SaaStr

SEPTEMBER 13, 2019

264: Allison Pickens is the COO @ Gainsight, the company that provides everything you need to turn your customers into your biggest growth engine. What does a strategic plan really mean to Allison? In terms of ambition, how does one set ambitious enough plans to be a stretch but not a stretch too far? Missed the session?

Engineering 11

Engineering Objectives and Key Results Strategic planning Strategize 11

SaaStr

SEPTEMBER 10, 2020

372: Latané Conant is the Chief Marketing Officer at 6sense, the company that allows you to achieve predictable revenue growth by identifying accounts looking for your solution, prioritize efforts and then engage the right way. I use a strategic planning tool called V2MOM. So what are we trying to do as a company?

Presentation 71

Presentation Territory Start-ups Quota 71

Sales Hacker

APRIL 21, 2022

But as SaaS startups mature, they usually start moving up-market. Someone (usually a VC) will point out that hitting your aggressive growth numbers will be easier if you sell to larger companies. After a couple of years, we had built a solid SMB business, but realized that in order to hit our growth goals we needed to move up-market.

Legal 85

Legal Cross-sell Contract Price 85

SalesLoft

NOVEMBER 2, 2023

In this article, we’ll cover these critical topics: The inflection point for go-to-market teams A 3-part approach to thinking about AI What accounts should you focus on and why? This opened the floodgates for companies to witness firsthand the capabilities of AI and its growth over the past few years. What’s the forecast”)?

GTM 52

GTM Tradeshows Manufacturing Go To Market 52