Sales Hacker

DECEMBER 8, 2020

Having founded his first company at age 15, Luke Rogers, now VP: sales at Instabase, is determined to turn the world of technology upside down in more ways than one, a passionate believer that experiences is the least important quality when building an elite go-to-market team. The world of tech sales must become a more diverse place.

Sales 115

Sales E-commerce Technology Technology 115

SBI

NOVEMBER 7, 2019

“Percolate will be essential in helping Seismic widen our industry lead in enabling marketers do so in one-to-one customer interactions while also expanding our combined capabilities into all content initiatives and distribution channels.”. Global Marine Group is a market leader in offshore engineering and underwater services.

Customers 20

Customers Tradeshows Technology Technology 20

Hubspot

APRIL 23, 2025

Youll want to understand market trends, pricing, and common deal structures. This might include streamlining operations, increasing profitability, or documenting workflows. Review employment contracts, NDAs, and any existing non-compete agreements to clarify obligations for both employees and buyers. Prepare to go to market.

Sell 48

Sell Legal Negotiate Non-Profits 48

Sales Hacker

OCTOBER 7, 2021

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. Remember this when you are negotiating your pay. Prior to joining Primary in early 2020, Cassie spent 15 years as a tech operator.

Sales 137

Sales Up-sell Start-ups Cross-sell 137

Sales Hacker

MARCH 2, 2020

High-Profit Prospecting. Hire Right, Higher Profits. Leveraging transparency and vulnerability in your presentations and your negotiations leads to faster buyer consensus, larger deals, faster payments, longer commitments and more predictable sales forecasts. Master negotiating , and you’ve mastered sales — and life itself.

Sales 143

Sales Technique Objectives and Key Results Non-Profits 143

Heinz Marketing

AUGUST 20, 2018

We talk a little bit about different go-to-market approaches when you get outside of the eco-chamber that many of us work within in SaaS companies and technology companies and selling to different markets. He shares insights applicable in any industry and also touches on building culture within marketing.

Gate keeper 44

Gate keeper Pipeline Non-Profits Sales 44

Sales Hacker

SEPTEMBER 22, 2020

And I guess I’m surprised that the supplies business, which is the toner cartridges and the accessories, I thought that was mainly the profit driver of HP and you were running that business if I’m not mistaken. Do you have the people that can execute on that market? How have you changed your go to market strategy?

Growth 80

Growth Objectives and Key Results Manufacturing Start-ups 80

Martech

JANUARY 27, 2025

In a typical mid-market company, effective marketing makes sales approximately eight times more effective and five times more efficient. Cutting marketing to add more sales reps strips your existing sales team of valuable leverage. Dig deeper: 2025 GTM forecast: Key shifts redefining the future of go-to-market strategy 3.

GTM 102

GTM Non-Profits Networking B2B 102