ConversionXL

JULY 8, 2020

Pick this option if you want to track the actions people take on your website, such as purchasing a product or signing up for your email list. Sell products from your catalog. Showcase your inventory with product images on the search results page. The keyword insertion function matches the exact keyword someone typed in.

GTM 100

GTM X-functional Appointment Campaign 100

ConversionXL

APRIL 25, 2016

Note that I’m recommending Google products since we’re using Google Analytics throughout this article, but there are many measurement alternatives, like Mixpanel or Localytics. For example, you sell coins in a game or users sell virtual products to other users. Of course, you can also sell physical products in-app.

X-functional 88

X-functional GTM UX Objectives and Key Results 88

Highspot

MAY 20, 2022

Sales plays can be created to support different regions, product lines, or buyer personas; this ensures that your reps’ tactics match different buyer needs. To get a better understanding of their impact, let’s imagine you are rolling out a new product line. How should reps talk about this product line?

Territory 52

Territory X-functional Cross-sell Sales 52

ConversionXL

MAY 13, 2020

Do more and more people use Feature X? Related products. If I buy Product A, what category of product has a positive correlation with this product? Correlations between products can help drive product recommendations. I recommend two articles to inspire you: How to build a GTM monitor by Simo Ahava.

Gaming 85

Gaming Sports SQL X-functional 85

ConversionXL

MARCH 24, 2016

The nerds at Airbnb explained it as follows: “The outside world often has a much larger effect on metrics than product changes do. Controlled experiments isolate the impact of the product change while controlling for the aforementioned external factors.”. It’s based on what your product is and what your model is. Focus groups.

Conversion 77

Conversion A/B testing X-functional Technique 77

SaaStr

NOVEMBER 2, 2019

Does one have to expand the product line to retain customers? How should this data feedback into your product roadmap and pipeline? * How does Krish think your customer acquisition and GTM strategy has to change with the movement from SMB to enterprise? Yes, it does not scale, but the beauty is the product.

GTM 52

GTM Price Up-sell Product 52

SaaStr

OCTOBER 3, 2023

Finding product market fit Moving from SMB to Enterprise or vice versa Achieving Enterprise repeatability Strategic expansion Borland has experienced all four stages at three different companies and knows what teams and functions look like for each stage of growth. The journey covers three stages.

B2B 90

B2B GTM Objectives and Key Results X-functional 90

SaaStr

FEBRUARY 2, 2022

Product-led growth has built a name for itself through its deep toolbox of effective tactics, from free trials to low prices to an inherent vitality — all of which can build a strong foundation for a versatile company. The optics, however, proved dramatically different when we went to monetize our free product. Plan accordingly.

Growth 90

Growth Product GTM X-functional 90

SaaStr

APRIL 30, 2024

How do you build GTM efficiency in SMB sales? The CRO at Owner, Kyle Norton, shares his learnings and strategies for building better efficiency into your GTM motion at Workshop Wednesday, held every Wednesday at 10 a.m. 2023 saw the team grow from 6-10 reps, which is pretty modest, and they built an SDR function.

Go To Market 101

Go To Market GTM X-functional Objectives and Key Results 101

Sales Hacker

JANUARY 13, 2021

The licensee embeds the third-party software into its application to improve it by adding new functionality or features, or enhancing existing functionality or features. On the contrary, the licensee will have a better product to sell with the OEM partner’s added value.

GTM 74

GTM Negotiate Profit margin Contract 74

SaaStr

DECEMBER 6, 2023

Their co-founder, Dylan Smith, handles many functions of the business, like finance. His work frees Aaron to focus on what he loves: product and engineering. The other part of the business Aaron needs help with is the GTM operation — customer success, marketing, all of the international global operations, sales, and consulting.

X-functional 83

X-functional Non-Profits GTM Price 83

Sales Hacker

FEBRUARY 19, 2019

Pete Kazanjy – Entrepreneur, Author, and Early-Stage GTM Expert. Chris Orlob – Senior Director, Product Marketing at Gong.io. Listen to Lori on a Sales Hacker webinar as she decodes the X factor that makes women more effective in sales. What’s the ROI on my sales development team as a function?

Cold Call 11

Cold Call Inside sales Sales B2B 11

SaaStr

MAY 10, 2019

As for Jason, prior to co-founding GoNimbly, he was Director of Product Management @ TradeShift and before that was VP of Product Management @ Lanetix. In This Episode We Discuss: * How Jason made his way from Director of Product Management at Tradeshift to changing the way we think about scaling revenue operations with GoNimbly. *

X-functional 54

X-functional SQL Pipeline GTM 54

Sales Hacker

AUGUST 30, 2018

In this blueprint, we provide insights into the best prospecting methods for different go-to-market (GTM) strategies. CR(t) —The conversion rate as a function of time to get to a single SQL. We call this a 3 x 3 account — a term coming from organizational selling. Prospecting is about having a conversation with a client.

Prospecting 47

Prospecting SQL GTM X-functional 47

SaaStr

DECEMBER 8, 2023

At SaaStr Annual , he was joined by Jordan Tigani, Founder and CEO of Mother Duck Maggie Hott, GTM at OpenAI , and Sharon Zhou, Co-Founder and CEO of Lamini to discuss the new architecture for building Software-as-a-Service applications with data and machine learning at their core. What about the GTM side?

GTM 95

GTM SQL X-functional Engineering 95