RingDNA

MARCH 18, 2025

The last generation of conversation intelligence solutions promised a way to fix this, but often fell short in delivering value in many key areas — particularly in terms of saving managers’ time, helping in the moments that reps need it most, and empowering every member of the sales team to improve independently. The result?

Conversion 62

Conversion Objectives and Key Results Sales CRM 62

Highspot

JULY 3, 2025

Key takeaways Constant communication and collaboration among sales, marketing, and enablement is the foundation of any successful B2B sales enablement strategy today. Buy-in and continual support from go-to-market (GTM) leadership is crucial to building highly impactful—and high-converting—sales enablement approaches.

B2B 52

B2B GTM Objectives and Key Results Sales 52

Highspot

JULY 9, 2025

Key takeaways By leveraging AI across the entire sales cycle, inside and outside sales reps at manufacturers can save time and streamline critical sales tasks. Guide to AI in Sales Enablement and Its Impact in 2025 Download free guide 5 ways to leverage AI across your manufacturing GTM team Want to realize results like Hyster-Yale Group?

Manufacturing 40

Manufacturing GTM Objectives and Key Results Sales 40

Partners in Excellence

APRIL 16, 2025

She has a high win rate, great sales results. For example, it’s very difficult to do high impact prospecting if we are lousy at deal management. Also, managing deals very well, changes our win rates, impacts our pipeline dynamics, and our prospecting. Somehow that secret is related to what they sell.

Objection handling 108

Objection handling Objectives and Key Results High impact Prospecting 108

Martech

MARCH 17, 2025

This is the efficiency paradox: the tipping point at which more tools and tactics stop driving results and instead create friction, wasted effort and diminishing returns. Even the best tech or tactics can only drive meaningful results when actively leveraged by a dedicated resource or team. But more doesn’t always mean better.

Objectives and Key Results 111

Objectives and Key Results Technology Technology High impact 111

Salesforce

MARCH 31, 2025

Key activities at Small Business Week The week is a mix of events and festivities, including workshops, conferences, webinars, and award ceremonies. It helps you set goals that support your long-term business objectives and drive “actual” results. This helps you focus on high-impact activities.

A/B testing 59

A/B testing Objectives and Key Results CRM Customer Relationship Management 59

Highspot

DECEMBER 21, 2022

Trying to build a high-impact sales team? While selling skills may be impressive, they often don’t crossover to managing several sellers and helping them produce sales results. Here’s a breakdown of seven key skill sets and ideal qualities you’re bound to find in any productive and well-respected sales manager.

High impact 52

High impact Objectives and Key Results Sales Teamwork 52

Partners in Excellence

DECEMBER 5, 2019

I’ve spent some time thinking about the keys to success, the secrets that will suddenly make everything change, removing the barriers and difficulties we have in making our numbers. Somehow, we seem attracted to the promise of miracle cures, shiny objects, new approaches and solutions that relieve us from having to do the work.

Assembly Line 72

Assembly Line Territory High impact Technology 72

Hubspot

JUNE 5, 2023

Welcome to "The Pipeline" — a new weekly column from HubSpot, featuring actionable advice and insight from real sales leaders. Daniel Ariely’s book Predictably Irrational takes a deep dive into the way and extent to which human emotions play a role in decision-making — often resulting in irrational decisions. Ask High-Impact Questions.

Service 88

Service Conversion Objectives and Key Results High impact 88

PandaDoc

DECEMBER 19, 2022

And poorly managed prospecting lists will result in seller fatigue. The more detailed and accurate your ICP is, the more resultative your sales will be. Though the closing ratio is highly impacted by the seller’s skills and insights, the quality of the prospecting list is paramount. Sales prospecting fuels your pipeline.

Prospecting 98

Prospecting B2B Objectives and Key Results Referrals 98

Salesforce

FEBRUARY 21, 2024

Why sales performance reviews are important How to lead a sales performance review 7 sales performance review examples Make your enablement about results, not effort Close your revenue gaps and get more out of every rep — with Sales Programs delivered in your CRM. What you’ll learn: What is a sales performance review?

Objectives and Key Results 105

Objectives and Key Results Construction Sales Clients 105

Sales Hacker

MAY 17, 2021

Open fields and missing rules cause a ton of extra work, compromise data integrity, and result in a lack of trust in the data at all levels of the company. There are two key questions to keep in mind when you’re structuring your data: Is this the right field type, and should this be required? High Impact, high value data capture.

CRM 95

CRM Objectives and Key Results Pipeline Finance 95

Salesforce

FEBRUARY 12, 2024

However, there are key differences to keep in mind. Even though it might not result in an immediate sale, this relationship-building technique helps reps earn the trust of prospects. What is the impact on them, professionally or personally? I like to call these high-impact questions. Ask high-impact questions.

Consult 59

Consult Objectives and Key Results Cross-sell High impact 59

Gong.io

DECEMBER 22, 2021

I mean, how do you coach someone when you see the results of their work (quota), and not how they work (inside their conversations with customers)? . But we can’t know that for sure unless we see whether it gets results. But they don’t get the results your A-players get, and they don’t know what to do about it. Need inspiration?

Objectives and Key Results 62

Objectives and Key Results Sales Quota Strategize 62

Highspot

JUNE 11, 2020

In this guide, we’ll be breaking down the keys to achieving — and maintaining — real sales and marketing alignment: What is sales and marketing alignment? Working together, aligned teams can deliver high-impact marketing activities, boost sales effectiveness, and ultimately grow revenue. What is smarketing?

Objectives and Key Results 59

Objectives and Key Results Cross-sell Sales Education 59

Hubspot

NOVEMBER 7, 2023

As a result, your customers suffer and so does your team. Below is a view of how a CRM dashboard displays deal forecasts, sales pipeline, and deals closed against quota for a given month. A CRM system generates an accurate sales funnel for you, which makes it easier to forecast future sales and effectively manage your team’s pipeline.

CRM 78

CRM Contact Contract Objectives and Key Results 78

Highspot

AUGUST 15, 2023

Sales analytics ultimately outlines where your strengths and weaknesses are in terms of your sales process and each individual rep, and does so in three key areas: productivity, proficiency, and performance. Analytics gives you key insights into more than just sales performance but also how your sales enablement strategy is going.

Objectives and Key Results 52

Objectives and Key Results Sales Pipeline Technique 52

Highspot

JUNE 6, 2023

This decreases employee churn, and results in less time and resources spent on sales onboarding. Establishing shared goals begins with defining common objectives and expected results to foster cross-team collaboration and understanding. Finally, let’s not forget about the most important part of your company – your people.

Closing 52

Closing Product Objectives and Key Results Quota 52

Gong.io

SEPTEMBER 26, 2022

With these insights, you can replicate their success across your team and push more deals through your sales pipeline. This can result in inconsistent messaging. Start by setting objectives for each rep, but be clear here. Have you implemented new strategies or discovered better ways to handle objections?

Objectives and Key Results 108

Objectives and Key Results Pitch Pipeline Sales 108

Heinz Marketing

AUGUST 27, 2018

For almost three years now, we’ve been producing a weekly radio program called Sales Pipeline Radio ( live every other Thursday at 11:30 a.m. Sales leaders who are saying, “Is there really a strong correlation between great sales training and business results?” And we had some pretty interesting results.

Pipeline 55

Pipeline Objectives and Key Results Sales Inside sales 55

Sales Hacker

OCTOBER 7, 2021

Using her 20+ years of trench experience in B2B tech sales and support, Anita teaches sales professionals around the globe how to leverage key principles of human psychology to help buyers make a decision in the seller’s favor. Anita Nielsen is a best-selling author and sales performance coach. I had a habit of putting leaders on a pedestal.

Sales 136

Sales Up-sell Start-ups Cross-sell 136

ConversionXL

APRIL 12, 2017

You may have one observation and then multiple inferences, which would result in multiple design options. Show the process, not just the result. Validated user research is about getting measurable results. Identify key segments of users to target. Combine remarketing + personalization for best results.

Growth 86

Growth A/B testing Objectives and Key Results X-functional 86