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Gross Sales vs. Net Sales: Understanding Key Differences

Salesforce

Quick: What’s the difference between gross sales vs. net sales? Just 45% of sales leaders have high confidence in the accuracy of their forecasting (including their projection of gross and net sales), according to Gartner. What you’ll learn: What are gross sales vs. net sales?

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Why and how to use loss aversion in email marketing (plus 4 examples)

Martech

Loss aversion, in which we act to avoid losing out on something important, doesn’t get as much attention, but it can be remarkably helpful when used appropriately and with the right audience. What loss aversion can do It appeals to a basic human need to avoid pain — here, losing out on something important.

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What Artificial Intelligence Means for Sales Enablement

Highspot

How Leveraging AI Improves Sales Processes For marketing, sales enablement, and sales teams, the potential of AI is vast. How Leveraging AI Improves Sales Processes For marketing, sales enablement, and sales teams, the potential of AI is vast. I had the future in my hand. And the best part?

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Business Acumen – What You Need To Succeed

The 5% Institute

Understanding the core concept of business acumen is the first step to harnessing its power. Business acumen is not just about understanding financial statements or memorizing business jargon; it involves an intuitive understanding of how businesses operate and how various factors interact to influence outcomes.

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11 Ways Successful People Stay Calm

Sales Pop!

Stressful events can include job interviews, excessive workloads, group presentations, prospecting and sales calls, multi-million dollar revenue quotas, deadlines, moving, injuries, illness, divorce, marriage, loss of a loved one, and other high-pressure situations. We all experience stress and anxiety.

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The Google anti-trust trial: A deep dive into the details

Martech

Google is on trial for allegedly using underhand tactics to ensure it stays the world’s leading search engine. Justice Department claims Google, which owns a 90% market share in search, paid massive sums to companies like Apple to make it the default search engine on products like the iPhone. Google calls its competition ‘inferior’ (Sept.

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6 Neurolinguistics and NLP Principles To Power Up Your Copy

ConversionXL

Your shots need to flow, and you need to be 3-4 steps ahead of your opponent. You have to predict their counters, slips and movement patterns before they even think of doing them. Similarly, to craft high-converting copy, your sentences have to flow. What Is Neurolinguistics? It’s interconnected with psycholinguistics and cognitive linguistics.

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