Sales Hacker

JANUARY 27, 2024

In today’s market, where technological moats are declining, this becomes even more crucial, especially for early-stage companies fighting to carve out their niche. In 2023, Max acquired the company he once founded, SalesHacker, bringing it under the GTMfund umbrella and rebranding it as GTMnow. See the difference?

GTM 90

GTM Niche CRM Account management 90

Sales Hacker

DECEMBER 1, 2023

It’s no secret that this has been a tough year in the software and technology industry. Most often, it comes down to go-to-market (GTM) execution. She is currently the VP of Sales at Crunchbase , where she leads a high-growth team out of New York City. How are they doing it? Is it their vertical? with great economics.

GTM 89

GTM Contract Represent CRM 89

Highspot

FEBRUARY 1, 2024

In 2023, we spent lots of time listening to our customers, from our customer advisory board to the thousands of 1:1 conversations we have every day within our Customer Success teams. Two recent research findings validate the category’s importance and growth: Spending on sales enablement technology grew 35.7%

Customers 64

Customers GTM Account management Government 64

Sales Hacker

SEPTEMBER 2, 2023

Thanks for reading The GTM Newsletter! Share Alright, AI continues to be the biggest talking point of 2023 ( are we sick of talking about it yet? ) – with every SaaS company on the face of the earth looking to experiment with some kind of AI integration into their software; It’s become quite apparent that less is more in today’s world.

GTM 80

GTM Negotiate Pipeline Contract 80

Hubspot

MARCH 7, 2023

A RevOps team can help align your sales, marketing, and customer success departments and keep each department accountable for driving revenue growth for your business, while identifying potential areas of friction in your business at-large. But it's never going to be like 'We have a problem, let's plug in some technology.'

SQL 71

SQL GTM Pipeline Technology 71

Sales Hacker

SEPTEMBER 8, 2023

Thanks for reading The GTM Newsletter! Databricks launched a report on the state of Data & AI in May of 2023, stating that the fastest-growing data and AI products are Data Built Tools (DBT), a category which grew 206% YoY by number of customers. See more top GTM jobs here. Lawyers, Doctors, Salespeople & Marketers.

GTM 90

GTM Launch Growth Networking 90

SaaStr

AUGUST 29, 2022

VC State of the Market with SaaStr’s CEO and Cowboy Ventures : Hear from SaaS VC legend, Aileen Lee , and SaaStr’s CEO Jason Lemkin on the current state of VC and what you need to know for 2023 and beyond. Scaling Revenue in 2022: What’s the Same and What’s Different?

GTM 96

GTM Growth B2B Territory 96

SaaStr

APRIL 12, 2023

Even considering the more conservative fundraising market in 2023, there are opportunities for startups to get investor attention with AI. Tomasz Tunguz, Founder & General Partner at Theory Ventures, believes that with the right GTM plan and capital efficiency, it is still possible to get funding. Sign up for free.

Legal 71

Legal GTM Territory Gaming 71

Sales Hacker

JULY 21, 2023

Thanks for reading The GTM Newsletter! Share The GTM Newsletter Alright so let’s kick this off with an intro to Jason Vargas. Now, as co-founder of RevShoppe , he’s focused on designing GTM strategies, creating those strategies as workflows and levering them into a system of action. See more top GTM jobs here.

GTM 52

GTM Pipeline Prospecting Meeting 52

Sales Hacker

OCTOBER 11, 2022

Take advantage of the corporate membership and enroll your GTM team in our industry-leading courses, including marketing, sales, sales development, and revenue operation. We’re still early stage, but we’re setting up for a big 2023 when it comes to driving the revenue side. How do you think about it?

Customers 72

Customers GTM Quota B2B 72

Martech

JULY 3, 2023

Looking forward to the second half of 2023, we are recalibrating go-to-market plans for what I call the “next normal.” ” Brands were working on transformative GTM efforts pre-pandemic. From my analysis, the significant new GTM investments we saw led to severely diminishing returns.

Go To Market 98

Go To Market GTM Strategize Growth 98

Heinz Marketing

JANUARY 13, 2022

User-Led Growth . Whether or not you are taking an account-based approach to your GTM motions, your customers expect a consistent message and experience across teams. What is their perspective on growth, risk, competition, etc.? User-Led Growth (a variation on product-led growth or PLG). Account-Based Retention .

B2B 135

B2B Objectives and Key Results Campaign Cross-sell 135