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Digital ad spend growth drops to 7.8% this year

Martech

growth in 2024, the forecast said. Yearly increases in digital ad spending are predicted to hover around 10% through 2027. Digital ad spend saw a dramatic rebound in 2021 following the initial wave of the COVID pandemic — when it saw growth of 37.6%. growth in retail media search. It is projected to rebound to 11.2%

Growth 107
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Can a New Hosting Service Drive Revenue?

Sales Pop!

Professional web hosting services are a thriving industry in itself. billion in 2027, growing at a CAGR of 21.44% for the duration of the forecast period, according to a market report from Globe Newswire. If you’re running an eCommerce company, product quality and customer service will be no match for a laggy website.

Service 52
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5 Interesting Learnings from Workiva at $600,000,000 in ARR

SaaStr

5,945 customers, up 7% From 12 Months Ago. 112% + 8% logo growth = 119% total revenue growth. That’s not epic customer growth but it gets harder as you approach $1B in ARR. #2. But what is very enterprise and top-tier is their customer retention, at 97% GRR. Let’s dig in and learn just what.

Growth 93
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Africa’s Getting Younger — 3 Reasons Why That’s Exciting for Entrepreneurs

Hubspot

This exploding group represents both potential customers and affordable, untapped talent. Hey, Young Spender The most obvious opportunity is sales of youth-focused products and services. Source: YouTube Africa’s Got talent By 2040, Africa will need 2m new jobs per month to keep up with population growth. Build skills.

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10 Ecommerce Trends That Will Influence Online Shopping in 2024

Salesforce

AI is more than an ecommerce trend — it can make your teams more productive and your customers more satisfied. All this innovation will make it easier to keep up with other trends, meet customers’ high expectations, and stay flexible — no matter what comes next. 45% plan to prioritize gaining a more holistic view of their customers.

Angle 76
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What is ecommerce and which trends are shaping its future?

Martech

But getting in on the action requires online retailers to be nimble and able to attract and retain customers by providing high-quality, seamless shopping experiences. In the simplest terms, ecommerce is the buying and selling of goods and services on the internet. What is ecommerce? Every type of transaction (B2B, B2C, C2C, etc.)

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15 ways to get smarter with your content and SEO

Search Engine Land

Content marketing is expected to experience a massive surge in growth, estimated at over $584 billion by 2027. Understand and embrace generative AI, but also exercise caution Conversational AI is revolutionizing how marketers interact with their customers for the first time. Get the daily newsletter search marketers rely on.