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Highspot Launches Highspot University to Empower Customers to Drive Enablement Impact

Highspot

New training solution helps customers build platform expertise, learn best practices, and run enablement programs with rigor SEATTLE, Apr. Highspot University enables customers to unlock the power of Highspot, offering courses, certifications, and workshops to sharpen skills and drive more enablement impact within their organizations.

Launch 52
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Can a New Hosting Service Drive Revenue?

Sales Pop!

Professional web hosting services are a thriving industry in itself. billion in 2027, growing at a CAGR of 21.44% for the duration of the forecast period, according to a market report from Globe Newswire. If you’re running an eCommerce company, product quality and customer service will be no match for a laggy website.

Service 52
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Digital ad spend growth drops to 7.8% this year

Martech

Yearly increases in digital ad spending are predicted to hover around 10% through 2027. If spending continues at its current rate it should surpass $106 billion in 2027. Outliers to this narrative — CTV and RMNs — show that regardless of overall trends, there is a marketing imperative to meet customers where they are.

Growth 115
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TV advertising: 6 key trends to watch in 2024

Martech

By leveraging rich data and analytics, they can customize messaging based on demographics, interests and viewing habits. Whether it involves suggesting personalized content or implementing dynamic pricing strategies, AI is set to lead in helping elevate customer satisfaction and increase conversion rates.

Retail 108
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How to pick sales enablement tools that create outstanding customer experiences

SalesLoft

It’s no wonder that Gartner expects sales enablement budgets to increase 50% by 2027. Sales enablement gives client-facing employees the knowledge and technology they need to have the right conversations at each stage of the sales cycle, elevate customer experience, and close more deals. Shayne Jackson, Sr.

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Marketers need a unified platform, not more standalone tools

Martech

Back in 2015 the late Mark Hurd, then Oracle CEO, predicted that by 2027 two marketing suites would command 80% of the market. ” Doesn’t it also mean that it forces an Oracle customer to become, in effect, an “Oracle shop,” locking them into the Oracle suite rather than allowing “composability”?

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Africa’s Getting Younger — 3 Reasons Why That’s Exciting for Entrepreneurs

Hubspot

This exploding group represents both potential customers and affordable, untapped talent. Hey, Young Spender The most obvious opportunity is sales of youth-focused products and services. Meanwhile, online learning is expected to grow at a rate of 12% through 2027 in the region. Build skills.