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How AI is changing the game for PPC account managers

Search Engine Land

Here’s a closer look at how AI will impact the daily activities of PPC account managers. Less manual operation and managing algorithms Automation has been transforming the world of PPC for a while. We expect significant changes in how PPC managers work over the next few years. This evolution is exciting!

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Strategic Account Management – A Detailed Guide

The 5% Institute

Strategic Account Management (SAM) is a powerful approach that goes beyond conventional sales tactics, focusing on creating value, fostering trust, and driving mutual growth between businesses and their most valuable clients. What Is Strategic Account Management?

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Doing The Whole Job

Partners in Excellence

Our jobs, as sales people and managers, are complex and multifaceted. To simplify it, we tend to divide what we do into a lot of different pieces.

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What Is Key Account Management — and How Does It Help You Grow?

Salesforce

In today’s highly competitive consumer goods (CG) industry, success often hinges on the strength of your relationships with key accounts. Effective key account management isn’t just a tactic, it’s a vital strategy for achieving profitable growth. But what sets your key account managers (KAMs) apart from your competitors’?

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90% of Sales Leaders Do Planning Wrong. Here Are 5 Tips to Fix It.

Sales Hacker

Changing territories too frequently will frustrate salespeople trying to build relationships and can even frustrate customers who don’t want to constantly deal with new account managers. Many organizations start with simple rules and definitions – geography-based territories (east, central, west) or account-based territories.

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Field Sales Reps & Managers: The Complete Guide

Veloxy

Account management : After closing deals, reps may manage ongoing customer relationships, ensuring client satisfaction and identifying opportunities for additional sales. Effective field sales management requires a range of skills, from leadership and strategic planning to communication and problem-solving.

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What Does a Sales Analyst Do? We Break It Down

Hubspot

National Account Manager. If you’re ready for a new challenge, you might make the eventual jump to national account manager. In this role, you’d serve as the liaison for client relationships, communicating sales and marketing messages and assisting in the management of the account. Sales Operations Manager.

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