Assembly Line Prospecting Technology 
Martech
MAY 6, 2025
But there’s a new technology in the shed that marketers and sellers are anxiously learning and could be the saving grace: artificial intelligence. What’s required is a modernization of marketing and sales that places AI at the center of your people, processes and technology. Sound familiar? This disconnect is expensive.
Partners in Excellence
APRIL 12, 2023
My feeds are filled with new technologies, new selling models, new engagement strategies, new organizational structures. We’ve adopted “clever prospecting techniques” leveraging volumes of emails, back to back calls from different numbers, local presence, social outreach.
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Partners in Excellence
MAY 25, 2021
And a concept called distributed computing was emerging and I relied on bringing in those specialists to help my customer think differently about this emerging technology, and how where they might use it. The customer has become almost irrelevant, instead, we have optimized roles for moving our customer through our sales assembly line.
Partners in Excellence
NOVEMBER 27, 2018
This has a number of advantages, skill levels don’t need to be as high, we can leverage role specialization more effectively (creating sales assembly lines with customer widgets passing through each station), and we can effectively leverage all the traditional selling skills.
Search Engine Land
DECEMBER 20, 2023
The combination of data and personalization functionality allows you to deliver the right message to the right person at the right time, which is a powerful combination for influencing prospects. Campaign management tools that establish deadlines and responsibilities keep the assembly line moving. Start there.
Martech
JANUARY 25, 2022
The outreach we’re doing feels a little bit like an assembly line,” she said. “As As automation and advanced marketing technology have made our lives easier, we’ve also created more processes in our workflows and, as a result, more touches.”. However, this leaves plenty of room for less than optimal experiences.
Salesforce
AUGUST 20, 2021
Yet surveys also show that most of us think that these disruptive technologies are primarily going to affect someone else?someone At Salesforce, we recently invited award-winning New York Times technology columnist Kevin Roose to discuss the impact automation is likely to have on our lives and jobs. Learn more.
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