SaaStr

AUGUST 7, 2020

SaaStr’s Founder’s Favorites Series features one of SaaStr’s best of the best sessions that you might have missed. If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin. I’m really excited to be here today. This episode is sponsored by Linode. Matt Garratt.

Price 59

Price Retail X-functional Healthcare 59

Jeff Shore

NOVEMBER 28, 2018

In This Episode of The Buyer’s Mind with Jeff Shore: Anthony Iannarino, host of Into the Arena podcast and author of Eat Their Lunch joins Jeff to discuss prospecting and serving clients who aren’t being served by their current salespeople. You don’t have to throw any dirt, in fact, all you have to do is be there. Anthony’s website.

Clients 79

Clients Objectives and Key Results Start-ups Pitch 79

ConversionXL

JUNE 10, 2020

Yet, despite your best efforts, your competition gets all the buzz, and you struggle to stand out. All things equal, effective positioning is often the difference between a thriving business and one that gets lost in the sea of competition. You’d be wrong. Should you change your prices? Add a new feature?

Product 80

Product E-commerce Price Service 80

Hubspot

FEBRUARY 5, 2020

That’s the tricky thing about marketing to marketers (and sales and service teams for that matter) — your instinct is to share everything, but if you do, you run the risk of losing your competitive edge. They shine a light on their strategies, successes, and shortcomings, and in doing so, they encourage others to do the same.

UX 98

UX Referrals Growth Follow-up 98

The Lost Book of Sales

JULY 12, 2021

It's one of those books that you have to read if you work in sales or technology. On this page you will find a table of contents and a logical rundown of the greatest bits that I took out for myself. Being sales vs. market driven when crossing the chasm. Tips on whole product management. Table of Contents.

Cross-sell 52

Cross-sell Niche Objectives and Key Results Price 52

SaaStr

AUGUST 6, 2019

So awesome to be here. We looked at the world in 2008, 2009, and we said, “How come it’s almost impossible to connect two companies to do business, especially if they have complex business processes, but we can all connect as consumers on LinkedIn, Facebook, Twitter, every single day we want to do business? Absolutely.

Networking 57

Networking Cross-sell Up-sell Growth 57

ConversionXL

AUGUST 1, 2017

This is a limited way of viewing things, however, and you’re likely leaving a lot of money on the table if this is where you stop optimization efforts. Retention is the behavioral indicator of loyalty, whereas loyalty is usually attitudinal (though technically retention could be considered behavioral loyalty). Image Source.

Customers 114

Customers A/B testing User Experience B2C 114

ConversionXL

AUGUST 1, 2017

This is a limited way of viewing things, however, and you’re likely leaving a lot of money on the table if this is where you stop optimization efforts. Retention is the behavioral indicator of loyalty, whereas loyalty is usually attitudinal (though technically retention could be considered behavioral loyalty). Image Source.

Customers 91

Customers A/B testing User Experience B2C 91

ConversionXL

JUNE 2, 2020

You’d think companies would be all about that. Sameness is the combined effect of companies being too similar in their offers, poorly differentiated in their branding , and indistinct in their communication. Like this one here: Why sameness is so pervasive. You can’t compete on features (for long). Commoditization.

A/B testing 162

A/B testing X-functional Price Gaming 162

SaaStr

OCTOBER 25, 2019

Before Assist, Liat spent 6 years at Twitter where she first hand saw their hyper-growth, managing a team of 40 across New York and SF and also Liat achieved 102% to quota on average every year. What were Liat’s biggest lessons from Twitter on how to hire successfully? Why does Liat reject the notion of “hands off leadership?”.

E-commerce 44

E-commerce Start-ups Product Price 44