Predictable Pipeline Benchmarking: Solving the Challenge of Overly Broad ICPs
Heinz Marketing
FEBRUARY 28, 2025
By Sarah Threet , Marketing Consultant with Heinz Marketing B2B marketers often struggle with defining an Ideal Customer Profile (ICP) that is precise enough to drive meaningful engagement and revenue. Get a free 30 min consultation with one of our B2B experts to see if an ICP audit is the right fit for you.
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