How to transform your Google Ads headlines with anti-audiences
Search Engine Land
APRIL 30, 2024
Lingopie’s ad, “Bingewatch your way to Fluency,” perfectly promotes its offering. Take your ad through two passes to make sure your headlines are: Uniquely appeal to your target audience. It’s a common misconception: “An ad’s only job is to get clicked. Does this mean you should aim for a lower CTR?
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