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This day in search marketing history: February 2

Search Engine Land

Also on this day Performance Max campaigns get support in Data Studio 2022: Advertisers could include Performance Max campaigns in Data Studio reports. Yahoo Shuts Down Publisher Network RSS Ads 2009: Yahoo ended the beta program to focus on more popular ad products.

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Sales Pipeline Radio, Episode 205: Q & A with Kevin Marasco @kmarasco

Heinz Marketing

The number of people joining us live on the Funnel Media Radio Network continues to increase as people work from home and I appreciate if you’re helping us break up the middle of your workday. So our headquarters is here in San Francisco, but we have an office in Scottsdale, Arizona and then in North Carolina.

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9 Successful Marketers Answer 1 Simple Question: How'd You Get Started?

Hubspot

I started networking and had lunch with a woman whom I had worked with on a deal and had recently left her job to join a startup. And that is how three years later I found myself with a Master of Arts in Religion (Biblical Studies) and working for an agency in the Triangle of North Carolina. weird, I know). Dharmesh Shah.

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10 Tough Lessons We Learned Building a Prenicorn Outside of Silicon Valley from Pendo.io (Video + Transcript)

SaaStr

Pendo, my company is headquartered Raleigh, North Carolina. My goal today is to share a few lessons that we’ve learned and how we’ve gotten to this point headquartered in Raleigh, North Carolina. We didn’t say we want to be the biggest company in North Carolina. FULL TRANSCRIPT BELOW.

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What Would a 'Mad Men' Era Ad Campaign Look Like Today?

Hubspot

This is an excerpt from our ebook, Traditional Turned Inbound: Reimagining 5 Iconic Ad Campaigns From the Past. Learn more about your favorite classic ad campaigns by downloading the ebook today ! How would Volkswagen’s “Think Small” campaign have to be executed to make the Beetle the most popular imported vehicle? The Results.

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PODCAST 131: Data, Set, Match: How to Build a Two-Sided Marketplace to Drive Revenue with Ryan Walsh

Sales Hacker

REGIE uses artificial intelligence to create entire outbound inbound, and even follow-up sales campaigns faster. Using over one billion rows of performance data across 75 industries, REGIE uses your targeting to inform your campaigns, decreasing the time your team spends creating campaigns. So, that’s a network effect.

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Marketing is usually the first touchpoint; through targeted campaigns, prospective buyers are pulled in via digital ads, physical promotions, webinars, and other marketing materials. Once a lead is landed, sellers collaborate with marketers to learn about them based on their engagement with marketing campaigns.

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