How We Scaled OpenAI’s Sales Team from 10 to 500 People in 2 Years: The Inside Playbook from ChatGPT Enterprise’s GTM Leader Maggie Hott
SaaStr
AUGUST 7, 2025
One-way doors (like major pricing changes) are hard to reverse. In the last year, AEs came to me wanting to test new verticals, pricing strategies, and pilot motions. Early sales teams are effectively user researchers—you want them focused on building and scaling, not their paycheck. Build this from day one.
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