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How to Scale Go-to-Market Through IPO with ICONIQ Growth’s General Partners

SaaStr

General Partner Doug Pepper and General Partner and Head of Analytics at ICONIQ Growth, Christine Edmonds, share the art and science of scaling GTM at this year’s SaaStr Annual. The goal is not just to retain but to grow, cross-sell, and upsell those customers, and the increase in spend and revenue can help drive that.

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What Is Business Development?

The 5% Institute

Business development teams focus on nurturing existing customer relationships, enhancing customer experience, and identifying opportunities for upselling and cross-selling. Networking and Relationship Building Networking is a fundamental aspect of business development. Want To Close Sales Easier?

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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

Meanwhile, across the pond, Google is facing the possibility that it may be forced to sell part of its ad business after being charged with violating the European Union’s antitrust laws. In another blow for Google, an Adalytics study accused it of mis-selling video ads to marketers for the last three years.

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Sales Velocity: The Complete Guide to Growing Revenue Faster

Veloxy

By optimizing your sales velocity, you can outpace your competitors by closing deals faster and capturing market opportunities swiftly. This agility allows you to stay ahead in a dynamic market and increase your market share. Referral Programs : Encourage satisfied customers to refer your business to their network.

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How to Create a Structured and Scalable Sales Process

Highspot

Nurture and Crossell / Upsell Selling does not end with deal closure or hitting quarterly targets. These could range from increasing revenue to expanding market share or improving customer retention. Who are you selling to? Cross-selling/upselling: Suggest additional products that complement their choice.

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Is the Head of Sales Job Going Extinct? The Rise of the CRO

Salesforce

They see how all departments can drive revenue for the company; those departments can include sales, marketing, customer success, and finance. The CRO leverages cross-functional knowledge to create a complete view of the customer lifecycle from bringing in new leads to closing deals to renewing customer contracts.

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Grow Your Marketing Agency With These 7 Tips

Hubspot

A social media marketing agency, for example, might use keywords "marketing industry," "social media agency," "social post scheduling," and "social network analytics.". Cross-Selling and Upselling: The Ultimate Guide. They can work towards increasing your market share and drive revenue.

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