Heinz Marketing

JUNE 7, 2021

We used a sales activity study to benchmark how and where sellers are spending their time, pinpointing places where we are maybe spending a little more time on non-direct selling activities than we would like. And so, as we have evolved complex buying and selling, the model has evolved as well. It’s a common noun in B2B.

Pipeline 115

Pipeline B2B Sales Cross-sell 115

SaaStr

MAY 14, 2023

Greenhouse followed a similar path to Talkdesk and should cross $10 million ARR later this year, up from almost nothing at the start of the year. They all started the same day and they sat next to me watched me sell for a month and then I turned them loose. What I mean is that even to sell let’s say, to a customer in London.

Price 92

Price Start-ups Up-sell X-functional 92

SaaStr

JULY 24, 2019

This is pretty simple, but when I look at this industry, a lot of times what I see is organizations crafting pricing packages that would enable, for example, an enterprise-wide license, where an organization pays you X amount of money, and they have unlimited seats, unlimited usage. We sell contact center software. What does that mean?

X-functional 56

X-functional Engineering Clients Start-ups 56

SaaStr

AUGUST 7, 2020

You have to plug in the computers, you have to set up the network, you have to figure out how to pay people, you have to find office space, all that stuff. I think one reason is you have this trusted brand. But do folks want even more from trusted brands now in 2020, and even more after March 15th?

Price 59

Price Retail X-functional Healthcare 59

Salesforce

JANUARY 31, 2024

Tech sales refers to selling technology as a product or service. As an illustration, I used to sell appointment-scheduling software — a single-function solution for easier meeting set-up. When I moved from a dance career to sales, I had zero experience selling a product. Get the free report What is tech sales?

Networking 59

Networking B2C Cross-sell Negotiate 59

SaaStr

AUGUST 26, 2022

Sometimes we’re not as founders, sometimes founders sell their company because they don’t end up being deeply passionate about what it does. So sell your product. X this year. You don’t have to do every single function to still get a customer. I’m going to go from 2 to 5 or 2 to 6.”

Quota 79

Quota Growth Product Closing 79

Heinz Marketing

JANUARY 25, 2021

I ask Jason why is this function so interesting? There’s a balance there between content and demand, between leveraging and building trust and credibility while also still driving pipeline. I mean, why is that function so interesting to you? They’re a trusted third party resource.

Pipeline 85

Pipeline Sales X-functional B2B 85

SaaStr

JULY 8, 2020

Look, okay, let’s say half your business sells to eCommerce, but 20% sells to live events. Jason Lemkin: So, traditionally in normal and good times, there is a sort of very slow-paced pressure as a VC, which is to do X deals a year. ” And she was like, “Trust me. Well, do the math in your head.

Pitch 65

Pitch Start-ups Up-sell Technology 65

ConversionXL

APRIL 3, 2018

They used humor – created a Chief Discount Officer’ – CDO – ‘humor to sell a deal’ campaign that included multple emails and direct mail. Build trust through recriprocity. Network effects: Uber effect. Building trust. Value = (Knowledge + Process) x Skill x Attitude. Functional analysis.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

ConversionXL

APRIL 12, 2017

It’s not which variant collects more email addresses, it’s which variant sells more books. Pay them upfront so they don’t try to say X to get the money. If the copy won’t sell them, what will? Copy either sells or it doesn’t. Trust the process. All users have equal access to information and functionality.

Growth 86

Growth X-functional A/B testing Objectives and Key Results 86

Hubspot

MARCH 10, 2016

An adjective used to describe companies that sell to other businesses. An adjective used to describe companies that sell directly to consumers. It’s far too easy for a contact to click “unsubscribe” after gaining their hard earned trust in your communication. LinkedIn is a business-oriented social networking site.

Networking 78

Networking Non-Profits Engineering Follow-up 78