SaaStr

NOVEMBER 30, 2024

Top VPs take the opposite approach—they quickly remove underperformers to protect your pipeline and maintain high standards. The 90-Day Revenue Test While 30 days is enough to evaluate their hiring decisions, you should see clear revenue improvements within 90 days (or one full sales cycle).

Pipeline

Partners in Excellence

JUNE 15, 2025

All our customers are critical to our success. Every deal in our pipeline is important to us and our ability to achieve our goals. In our current customers, what would happen if we disappeared? In our pipelines, what if we were to suddenly start ghosting our customers. But what would happen if we were to disappear?

Customers

Sales Gravy

FEBRUARY 4, 2025

Ask Jeb: How to Sell When Your Customer Has to Sell First Welcome to another Ask Jeb segment on the Sales Gravy Podcast! Zack faces a unique challenge that may sound specific at first but is more common than you think: he can only close a deal if his customer closes a deal of their own first. Real rapport fosters loyalty.

Sell

Partners in Excellence

JUNE 23, 2025

As revenue operators, our job is to find and close customers. Whether it’s net new customers, retention/renewal, expansion. Even when we claim to be customer centric, too often, we organize our GTM motions and measure our success in ways that make customers collateral damage, or worse, a means to our ends.

GTM

Martech

SEPTEMBER 20, 2024

” Jason’s mission is clear: Lead the company through the final stage of go-to-market maturity, platform-market fit, where integrated solutions drive customer value and position the company for long-term growth. Platform-market fit is about scaling, improving execution and tracking key metrics by customer groups.

GTM

Veloxy

OCTOBER 22, 2024

In sales, this means AI doesn’t just take a snapshot of your customer base and stop there. It continuously refines its predictions, analyzing: New data Customer behaviors Market trends The more data it processes , the smarter it becomes, helping your sales team zero in on the leads that matter most. Let’s talk tools.

Prospecting

Martech

OCTOBER 21, 2024

Customer success is scrambling to find reference customers for panels. But this time, we tried something new: nine months out, we gathered every team — from field marketing and web to PR, community and customer success. Customer success mined quarterly business reviews (QBRs) for speakers. The result?

Strategize

Martech

AUGUST 15, 2024

Today, separate pieces of software typically automate discrete parts of the marketing pipeline. Each plays a vital role in getting this marketing asset to the customer. With AI, creative technologists will engage with both no-code and low-code environments to automate more of the marketing pipeline.

Pipeline

Veloxy

JANUARY 7, 2025

This is the foundation of your sales management, outlining the progression from prospect to customer. A sales cycle is the process your sales team goes through in order to close a sale with a customer. Every stage reflects adistinct interaction level between your team and the customer. What is a Sales Cycle?

Objectives and Key Results

SaaStr

JULY 3, 2025

The 30-Day Test: How to Know if Your VP of Sales Will Succeed Let me break it down further: 30-45 Days: They Need to Have Mastered the Product and ICP By the end of the first month, they should be able to demo the product like a pro, handle the top 10-20 objections, and deeply understand your Ideal Customer Profile (ICP). It really is.

Pipeline

Hubspot

JULY 23, 2025

My pipeline felt bloated with names that had no business being there. Since then, I’ve built customer journeys that do work. Here’s what it really takes to build a customer journey sales funnel that works — not just in theory, but in the trenches. Table of Contents What is a customer journey funnel? My demos were rushed.

SQL

Sales Hacker

OCTOBER 11, 2024

But when it comes to those lengthy security questionnaires, the endless back and forths between you, your security team, and the customer can often cause deals to stall out, leaving your deal at risk and dollars on the table. Pipeline metrics might include MQL-to-SQL conversion rates, number of activities per rep, or open rates on emails.

GTM

Partners in Excellence

JUNE 19, 2025

What this project shows is “Time to customer acumen is amazingly short–and simple!” Yeah, you know I’m a broken record on customer, problem, business, and financial acumen. I bore you with ideas and data showing how developing and implementing these skills is critical in driving our customer relationships and trust.

Customers

Martech

OCTOBER 16, 2024

The reality is that we’re throwing money at screens while our customers are walking through doors. An all-encompassing attribution pipeline is essential in connecting digital advertising to real-world outcomes. A more complete view of the customer journey, where you can track the full impact of your digital spend on offline revenue.

Retail

Partners in Excellence

JANUARY 2, 2025

We script every conversation, yet the customers we are engaging don’t have the same script. Customer engagement plummets. Yet, our customers don’t want to talk to us. We assign pipeline metrics, identifying the number of opportunities each person must have for a “healthy” pipeline.

Pipeline

Sales Gravy

MARCH 4, 2025

Matt from Grand Rapids says, If I dont make my cold calls, our pipeline will go dry. He is juggling everything from operations to customer service escalations, all while trying to generate fresh leads through cold calls. The Problem: Too Many Hats, Too Little Time Matts role covers operations, customer support, escalations, and sales.

Cold Call

Sales Gravy

DECEMBER 25, 2024

Whether its calls, emails, or social touches, keeping your pipeline full is the foundation of success. Success comes when you shift your mindset and make everything about the customer. Whether its calls, emails, or social touches, keeping your pipeline full is the foundation of success.

Conversion

SalesPop

OCTOBER 9, 2024

and Pipeliner CRM have a strong, symbiotic connection that enhances both platforms: 1. is a natural extension of Pipeliner CRM , offering complementary content while being able to stand on its own. Pipeliner’s philosophy and core principles are integrated into SalesPOP!, and Pipeliner CRM appeared first on SalesPOP!

CRM

Martech

AUGUST 8, 2024

Data is not a new topic, but it is being revitalized since Google’s announcement that cookie deprecation is no longer in the pipeline. What hasn’t changed (and won’t anytime soon) is that customers want to see a real value exchange if they’re going to give up their valuable personal data. Up to 67% of U.S.

Customer Relationship Management

Sales Gravy

DECEMBER 2, 2024

How to Look for Unused Budget With a Simple Question I’ve also had my sales team calling our customers and asking specifically about the unused budget that needs to be spent by the end of the year. The rep was frustrated because every proposal he’d given them had stalled in the pipeline. The strategy is working.

Sell

Martech

AUGUST 19, 2024

1:many ABM strategy The 1:many strategy automates the targeting process across a broader set of accounts (100s or even 1,000s of accounts), leveraging data and technology to deliver customized advertisements to numerous decision-makers in real time. Here’s how to effectively identify and select these key accounts.

B2B

Partners in Excellence

DECEMBER 31, 2024

” It’s a very customer centric approach in launching new products. Intensely Customer Centric: It’s success is based on the focus on the value to the customer, how they respond to the product, and what they learn from the customer in their use of the product. pipeline coverage.

Minimum Viable Product

Sales Gravy

MARCH 18, 2025

Gaius, who runs an insurance brokerage in Ohio wants to know how to get his new sales agents cold calling and building pipeline earlier in their training cycle, without making them feel overwhelmed and sabotaging their confidence. Over time, theyll rely less on help but theyre still building pipeline from Day One. What do I do?

Cold Call

SaaStr

NOVEMBER 8, 2024

Over in the contact center and post-sales space, we can already see 20%+ of customer support execs been routinely replaced by AI. At SaaStr Annual, Tomasz Tunguz presented the results of their survey, along with a great story of a public company CRO who had deployed AI SDRs and generated a ton of pipeline … but no closed deals.

Pipeline

Search Engine Land

AUGUST 14, 2024

Paid search Google + Microsoft Phrase + Exact Match (Manual Bids) Broad Match (Smart Bidding) Paid social Facebook + Instagram Retarget Web Visitors Target Customer Lookalikes or Specific Interests You can consider more automated campaigns, such as Performance Max (Google) and Advantage+ and Tailored Campaigns (Meta). Quality of leads.

CRM

SaaStr

JULY 23, 2025

Managing revenue operations (RevOps) in a SaaS company is all about aligning sales, marketing, and customer success to drive growth efficiently. Build a single source of truth for all revenue-related metrics—pipeline, churn, CAC, LTV, NRR, etc. Align Sales, Marketing, and Customer Success These teams need to work as one unit.

B2B

Sales Gravy

OCTOBER 29, 2024

Results in prospecting don’t happen overnight; staying consistent over time is key to building a strong pipeline and generating lasting success. – Handling multiple Ideal Customer Profiles (ICPs) is doable by creating tailored strategies, specific value propositions, and allowing focused time blocks for each profile.

Appointment

Partners in Excellence

MARCH 5, 2025

One of the things I’ve started doing is counting how many times they use the word, “Customer.” When it is, it’s used in the context of the customer being the target of a set of strategies and activities. But most of the time, it seems the word, Customer, is a distraction from what we are trying to do.

Customers

Heinz Marketing

SEPTEMBER 24, 2024

Benefit : Automating data entry reduces the administrative burden on SDRs and ensures accurate, up-to-date records in the CRM system. Follow-up Automation Challenge : Keeping track of follow-up tasks can be overwhelming, especially as leads move through the pipeline. Missing a follow-up often means missing out on a potential deal.

Objectives and Key Results

Martech

DECEMBER 2, 2024

Dig deeper: How to use AI to discover the causes behind customer actions From guessing to knowing Predictive analytics shows you the tree. Its ability to uncover the why behind outcomes allows for smarter GTM decisions that drive pipeline efficiency, revenue growth and customer success. Causal AI shows you how to climb it.

GTM

SaaStr

JULY 1, 2025

So let’s get you on track to crush it: Master the Product and ICP (Ideal Customer Profile) on Day 0. Why do customers care? Spend time with the product team, sit in on customer calls, and learn the top 10 objections and how to handle them. Who are your best-fit customers? Before You Start. What problems does it solve?

Start-ups

Heinz Marketing

SEPTEMBER 29, 2024

This means that enriched data can be automatically synced with your CRM, enabling you to keep your sales pipeline updated without manual entry. With Clay’s flexible workflows, you can create automated sequences tailored to specific customer profiles, ensuring each message resonates with its target audience.

CRM

Martech

AUGUST 22, 2024

A new customer relationship management (CRM) platform is a big change for any organization, as well as for the people tasked with using the new system. For instance, everybody has to be clear on customer goals so that CRM operations can be set up the right way. That means also being clear on each stage of the sales pipeline.

CRM

Martech

JULY 11, 2024

They could be the 10 biggest or most important (based on pipeline value) accounts. It tells sales who to spend their time with and how to start a relationship so they could one day become new customers. You’ll want to pull 12 to 18 months of engagement data based on the length of the sales cycle. Pull data on 10 accounts to start.

B2B

Martech

NOVEMBER 6, 2024

Get instant pipeline insights with the mobile lead summary widget. Deliver in-app customer support with mobile chat SDK. Flexible editing with drag-and-drop areas in custom email templates. Let’s recap the biggest HubSpot updates for October 2024. Simplify future charges with stored payment methods in Commerce Hub.

Objectives and Key Results