Mon.Mar 24, 2025

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The Ultimate Sales Discovery Call Guide: Best Questions & Techniques

RingDNA

In B2B sales , the right sales discovery call questions are essential to a successful sale. During the discovery period, sales reps can uncover the information that moves deals forward. The find the pains, needs, wants, and problems that the prospect is experiencing and can therefore tailor their sale to their specific use case. Not only does this provide a more personalized and tailored experience, but it increases the likelihood of a win.

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Tariff Angst? Plan for the Worst…

Engage Selling

Feeling the heat from trade wars, tariffs, or supply chain chaos? Let’s talk about the actionable steps you can take today to stay ahead in unpredictable times. For more strategies … The post Tariff Angst? Plan for the Worst… first appeared on Colleen Francis - The Sales Leader.

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How to Convince Investors to Fund You With Data: Christoph Janz of Point9 Capital

SaaStr

So what’s the real bar to raising a Seed, Series A or Series B round today? Christoph Janz of Point9 Capital came to SaaStr Annual to do a deep dive. Who is Christoph Janz? Christoph Janz isn’t just another VC he’s been spotting and backing SaaS winners for over a decade as Managing Partner at Point Nine Capital. If you’ve used Zendesk, Algolia, Contentful, or Loom, you’ve experienced the impact of his investment thesis firsthand.

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The secret to smarter, faster marketing decisions with AI

Martech

The four-person marketing team at Tomorrow.io routinely outperforms competitors with teams ten times their size. They don’t possess superhuman abilities and they don’t work 24/7. They put AI at the center of their decision-making, asking themselves how AI can improve their processes and transform how they make decisions. Faster, more complete decision-making Since the days of the assembly line, businesses have relied on command-and-control decision structures, funneling decisions upw

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Smart Tools & Strong Teams: A People-First Approach to AI in Sales

Speaker: Matt Sunshine, CEO at The Center for Sales Strategy

AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.

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Dear SaaStr: I’m Starting as a New VP of Sales. How Can I Add Value Quickly?

SaaStr

Dear SaaStr: I’m Starting as a New VP of Sales. How Can I Add Value Quickly? A new VP of Sales can add value immediately by focusing on a few critical areas that drive results and demonstrate leadership from day one: Assess and Support Top Performers : A great VP of Sales will immediately identify the top-performing reps and double down on them.

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As retail evolves, so too do physical stores and retail tech

Martech

The retail sector continues to evolve to become more digital, social and connected, a new report from Salesforce found. The sixth edition of Salesforce’s “Connected Shoppers” report found agentic AI to be one of the significant drivers of retail’s continued evolution, with 75% of retailers saying AI agents will become essential by 2026.

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More Trending

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Are naming rights deals worth the investment for big brands?

Martech

In MarTechs MarTechBot explains it all feature, we pose a question about marketing to our very own MarTechBot , which is trained on the MarTech website archives and has access to the broader internet. As the 2025 baseball season kicks off in the U.S., many teams will play in stadiums named by sponsors who shell out big bucks for the naming rights to the venue.

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We’re Back. Q1 Was a Record for Tech Acquisitions in Dollars. But Deal Count? It’s Doubled But Isn’t Close to 2021.

SaaStr

So Bloomberg and CB Insights have the latest data out on start-ups getting acquired, and 2025 is off to a record start : Wiz’s record $32 Billion acquisition by Google pushes the dollar value to a record, but you may have also missed there were 11 VC-backed $1B+ exits already in 2025, worth $54.5 billion altogether, per Bloomberg. And 37 over the past 12 months, which is twice the prior 12-month period.

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AI Agents Are Smart – Knowing When To Step Aside Makes Them Smarter

Salesforce

A successful digital customer experience is built on speed, accuracy, and efficiency, and AI agents deliver this in spades. But a great AI agent doesnt just automate: It knows when to step aside. Whether its a mortgage applicant with complex financials or a VIP customer with a unique request, AI agents must recognize their limits and know when humans are needed and then execute the correct actions intelligently and seamlessly.

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It’s About Time!

Partners in Excellence

It’s a recurring theme, rather crisis. In the past, I’ve tended to dismiss this as an issue. There have been so many outstanding books. There are endless tools/technologies to help us. Endless hints/tips, expert advice. I didn’t realize how constant this challenge is. But the issue persists! It’s an issue with everyone, from individual contributors to top leaders.

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How to Coach Reps on Overcoming Sales Objections with Confidence

Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Executive

In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.

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AI adoption accelerating, but many fall behind: IAB report

Martech

AI is now an essential tool in media and marketing, yet its adoption remains inconsistent across the industry. While agencies and publishers are leading the charge, many brands are struggling to keep pace, facing challenges with data quality, tool fragmentation, and governance gaps. Thats according to IABs new State of Data 2025 report (no registration required), which provides a deep dive into how AI is reshaping media planning, activation and analysis, revealing the industrys biggest hurdles

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What is Customer Data Management? Everything You Need to Know

Salesforce

For growing startups, every decision counts especially those driven by customer data. As businesses strive to grow in competitive markets, the ability to understand customer data can mean the difference between success and stagnation. Learn the critical role of customer data management for startups, as we explore its transformative potential to grow your small or medium business (SMB).

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Deadly Negotiation Strategies – The Bob Chronicles Part 8

Understanding the Sales Force

Bob is Back in the news! It’s hard for me to believe, but I haven’t written about Bob in more than two years. If you want to catch up on the Bob Chronicles, you can find the previous eight installments here. Bob was more excited than I had ever heard him. He shared that he sent out a proposal for well over $1 million and was prepared to begin negotiations.

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How to Achieve Operational Excellence for GTM Teams

Highspot

Key Takeaways GTM operational excellence improves efficiency, aligns sales and marketing operations, and enables your teams to close complex deals faster. Companies with strong GTM enablement see 49% higher win rates on forecasted deals. Leveraging automation and predictive analytics provides your ops team with actionable insights, enabling them to manage customer relationships proactively and accelerate revenue growth.

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New Research-Backed Strategies to Empower Managers as Culture & Engagement Leaders

Speaker: Beth Sunshine, SVP, Up Your Culture

When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.

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AI and email marketing: All hype or real game-changer?

Martech

Is AI truly revolutionizing email marketing, or is it just another overhyped technology? If youve been wondering how AI can (or should) fit into your email marketing strategy, youre not alone. Marketers everywhere are evaluating whether AI-powered tools can genuinely improve their campaigns, streamline their workflows and drive better results or if theyre just expensive add-ons with little impact.

Gaming 115
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How to Meet 1,000+ Leading CMOs, CROs, CCOs, and CFOs at 2025 SaaStr Annual on May 13-15!

SaaStr

Last year, our VIP SaaStr Summits were all “sold out” and wildly popular: 245 top CMOs and VPs of Marketing came to our CMO Brunch + Summit 3 34 top CCOs and VPs of Customer Success came to our CCO Summit 316 top CROs and VPs of Sales came to CEO+CRO Poker Nigh t 116 top CFOs and VPs of Finance came to our CFO Summit That’s over 1,000 top C-level and VP execs!

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6 Best Audit Management Software I’ve Tested and Loved in 2025

G2

Ive tested and relied on these six best audit management software solutions to improve workflows, ensure regulatory compliance and improve audit efficiency.

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The Five Toughest Coaching Conversations We’ve Simulated This Year

The Advantexe Advisor

The first quarter of 2025 has been one of the most challenging and volatile times for business ever. Markets are down, there is tremendous uncertainty, and we still have the raging debate of working remotely vs. working in an office. At the same time, the pressure to perform has never been higher. One of Advantexe's largest growing areas of work during this time has been our customized coaching simulation business.

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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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I Tested G2's 7 Best Accounts Payable Automation Software

G2

Can you believe that for a while, I was actually in corporate procurement, dealing with food ingredients? And if theres one thing I remember clearly, its how painful the accounts payable process was. Invoices piled up, approvals got lost in email chains, and last-minute discrepancies turned simple payments into full-blown crises.

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