Sales Gravy
JULY 8, 2025
Here's the brutal truth about social media for sales: You're already behind, and it's going to be a grind. That's the reality Margarita from Dallas discovered when she called into our podcast. She's a seasoned realtor with 20+ years of experience, built her entire business on referrals and warm market relationships, and suddenly realized she needs to master social media to stay competitive.
Martech
JULY 8, 2025
Marketers have long been trained to think in linear terms. Historical data goes in; forecasts come out. Marketers are trained to think in linear terms. Historical data goes in; forecasts come out. The further you could project that forecast, the more confident you felt in your strategy. But that’s no longer how the world — or your buyers — work. Economic shocks, AI-disrupted behavior, shortened feedback loops and relentless volatility have made long-range forecasting feel more like superstition
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SaaStr
JULY 8, 2025
The first half of 2025 has been a whirlwind for the SaaS industry, with AI continuing to reshape everything from sales processes to customer expectations. Looking at the most-read SaaStr posts from January through June 2025, several clear themes emerge: AI’s impact on SaaS, the ongoing challenges in the sales and funding landscape, and the critical importance of execution fundamentals.
Sales Pop!
JULY 8, 2025
Upon starting anew for a career or business, it can be intimidating and overwhelming to make sense of everything we must learn and produce. We feel all eyes on us in every capacity, having us doubt our capabilities. It is vital to remind ourselves of our purpose to convey it clearly and effectively at every level and for all those we encounter. Moreover, consistency in all that we do, including ethical behavior with purpose underlying our activities and communications, is essential.
Speaker: Matt Sunshine, CEO at The Center for Sales Strategy
AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.
The Advantexe Advisor
JULY 8, 2025
Let’s be honest and reflective for a moment. For far too long, marketers, especially in the pharmaceutical industry, have been confined to a largely tactical role: content producers, email deployers, CRM campaign owners, and brochure creators. You get the drift. But in 2025 and beyond, the rules have changed. Omnichannel marketing is no longer just about building campaigns.
SaaStr
JULY 8, 2025
The Trend Continues: Almost 90% of B2B IPOs Have Their Founders Still as CEO Why founder leadership through public markets remains the overwhelming norm in enterprise software The data is unequivocal: when B2B software companies go public, they almost always keep their founders as CEO. Our comprehensive analysis of 65 major B2B software IPOs reveals that 88% maintained founder leadership through their public debut—a pattern that has remarkably strengthened with recent market entries.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
ClickFunnels
JULY 8, 2025
The post Multiple Businesses. One Funnel Builder. appeared first on ClickFunnels. Running a single business can sometimes feel like juggling fire. Running two or more? That’s a full-blown circus act. But what if the answer wasn’t “work harder” or “hire more,” but instead, work smarter with one platform? If you’ve ever wondered how to manage multiple brands, offers, or audiences without burning out, the solution is simple: better funnels, not more softwar
Sales Pop!
JULY 8, 2025
Cloud computing is on the rise among businesses. Based on recent reports, more than 60 percent of companies now rely heavily on the cloud while nearly 95 percent now use it to some extent. Those numbers are expected to grow in the years to come. Those who have made the switch, whether partially or fully, can benefit from more effective security, flexibility, scalability, operational efficiency, collaboration, and disaster recovery to name a few advantages.
SaaStr
JULY 8, 2025
Dear SaaStr: How Do You Best Pick and Choose Board Members and Senior Advisors? Choosing board members and advisors is one of the most critical decisions you’ll make as a founder. These are the people who will guide you through the toughest challenges, help you scale, and, frankly, have a huge impact on your happiness as a founder. A few thoughts: Prioritize Trust Above All Else : You’re going to be working with these people for years, through good times and bad.
Martech
JULY 8, 2025
Over the past decade, marketers have become experts in identity resolution. We’ve mapped behaviors across devices, stitched together customer records, and built sprawling graphs that promise a 360-degree view of the customer. But much of that picture is built on signals that are quietly eroding. Cookies are on their last legs. Mobile advertising IDs are fading.
Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Manager
In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.
Sales Hacker
JULY 8, 2025
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Doug Camplejohn is a serial entrepreneur and seasoned executive with extensive experience in B2B SaaS and go-to-market strategies. He has previously held leadership positions at major tech companies including LinkedIn, Salesforce, and Apple before founding Coffee, an AI-first CRM platform.
Martech
JULY 8, 2025
The way marketers use data is shifting fast, mainly because of privacy laws like GDPR and CCPA. Companies are under pressure to find new ways to analyze performance, target audiences and share data — without crossing legal or ethical lines. That’s where data clean rooms (DCR) come in. They’re not a cure-all, but they’re becoming a key part of the privacy-safe data collaboration and measurement toolkit.
SaaStr
JULY 8, 2025
Cavna is giving its 5,000 employees a week away from their daily jobs to … learn AI. For real. A great idea, But is a week enough to turn folks that aren’t “AI natives” … into experts? And can you reskill enough folks, fast enough, in the Age of AI? And do folks really, honestly, even want to be reskilled? Or just talk the talk?
Martech
JULY 8, 2025
The pressure to modernize your marketing technology stack is real. Your competitors seem to be running circles around you with sophisticated automation, your CEO keeps asking why conversion rates aren’t improving and every marketing blog you read assumes you have a team of martech specialists at your disposal. Meanwhile, you hope your email platform can even handle a simple A/B test without breaking.
Speaker: Beth Sunshine, SVP, Up Your Culture
When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.
G2
JULY 8, 2025
Managing mission-critical workloads, ensuring regulatory compliance, and reducing IT overhead — these are the challenges modern infrastructure teams face daily. While public cloud remains attractive for burstable or dev/test workloads, many organizations eventually hit a threshold where performance, cost predictability, and control become non-negotiable.
Martech
JULY 8, 2025
Marketing is losing people — not just to layoffs or career pivots but to disillusionment. The systems, metrics and expectations no longer make sense. For many, the cost of staying in outweighs the promise of the work. A few weeks ago, I interviewed Emanuel Cinca , founder of Stacked Marketer. We talked shop — the shifting ground under our feet, what’s working, what’s not and what feels increasingly unsustainable.
Smart Insights
JULY 8, 2025
TikTok's algorithm doesn't care about your brand's follower count. It doesn't care about your blue tick or your quarterly marketing budget. What it does care about – obsessively - is authentic human connection and interest. The most successful brands on … The post How brands can humanize their TikTok strategy through UGC appeared first on Smart Insights.
Salesforce
JULY 8, 2025
Today’s sustainability landscape offers a powerful opportunity for fresh thinking and inclusive collaboration. Recognizing this, Salesforce , the World Economic Forum (WEF), and Deloitte came together to co-found UpLink , a global initiative that identifies and accelerates innovative solutions aligned with the United Nations’ Sustainable Development Goals (SDGs).
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
Salesforce
JULY 8, 2025
When we launched Agentforce on Help in October 2024, our goal was to set the standard for world-class, agentic service. Agentforce on Help is an AI agent that supports customers directly on our Salesforce Help site, answering customer service questions in natural language, grounded in unified data, to deliver fast, 24/7 service while freeing human support engineers to focus on more complex issues.
Salesforce
JULY 8, 2025
Prior authorizations are a fixture of our healthcare system, helping ensure that care and therapies are medically necessary and cost effective. But they have historically presented significant challenges for both members and healthcare providers, frequently leading to frustrating delays in care delivery and increased administrative burdens. Today, the landscape of utilization management in U.S. healthcare is evolving.
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