Wed.Feb 12, 2025

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17 Best Sales Productivity Tools Your Team Needs in 2025

Veloxy

Sales teams today spend 70% of their workday on non-selling activities a massive roadblock to hitting quotas. In my experience, the biggest culprits behind this inefficiency are bloated, disconnected sales tech stacks with poor training and low user adoption. When reps dont know how to use their tools properly, or when tools dont talk to each other, productivity takes a serious hit.

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Gaming The Numbers

Partners in Excellence

Some years ago, the leader of an outbound SDR team had set very aggressive call goals. This leader held the people accountable for making their goals, but they struggled. But one person consistently beat the goals. The leader held this individual up as a high performer. But when I started looking at the performance, I realized, despite consistently meeting the goals, the number of qualified leads this person was developing was about the same as his peers.

Gaming 122
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Laptop Backpacks – The Ultimate Guide

Neuromarketing

Want your laptop backpack to last longer than your laptop? A good one can easily outlive rapidly evolving electronic gear. The good news is that choosing the right laptop backpack isn’t complicated once you know what to look for. Material quality, construction methods, and a few key design features separate the bags that will protect […] The post Laptop Backpacks The Ultimate Guide appeared first on Neuromarketing.

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Win Rates 101

Membrain

There is so much conversation about win rates. But in those conversations, theres a lot of misunderstanding. What we measure, how we measure it, varies tremendously. Some measure win rate from very first contact. Some measure it from the moment of qualification. Some measure it on a $ basis, some on a deal basis. Some measure win rates within live deals, some look at past deals.

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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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The Ultimate Laptop Bag: My Quest For Perfection

Neuromarketing

In this article, I obsess about my hunt for the perfect laptop bag, with a little "paradox of choice" psychology thrown in. The post The Ultimate Laptop Bag: My Quest For Perfection appeared first on Neuromarketing.

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Writing Sales Emails in the AI Era

Predictable Revenue

AI automates research, personalizes at scale, and speeds up testing. But relevance, clarity, and human connection still drive results. The post Writing Sales Emails in the AI Era appeared first on Predictable Revenue.

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Which Sales Skills Do You Need to Master? Find Out in 10 Minutes

RAIN Group

Did you know that Top-Performing Sellers are 2.4x more likely to meet their sales goals? In a competitive sales environment, understanding and improving your selling skills can make the difference between hitting your targets and falling short. But how do you know which skills to focus on? That's where RAIN Group's free Selling Skills Self-Assessment comes in.

Sales 52
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Crunching Data? I Found the 8 Best Spreadsheet Software

G2

There are two types of people in this world: those who see a blank spreadsheet and panic and those who see infinite possibilities. I used to be the latter until a poorly formatted dataset, a rogue formula, and a sluggish cloud sync conspired against me on the same afternoon.

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The Chemistry of Everyday Medicines: How Painkillers Work

Sales Pop!

Painkillers, also known as analgesics, are among the most commonly used medications worldwide. Whether it’s for a mild headache or chronic pain, these drugs provide relief by interacting with the body’s chemistry in precise and targeted ways. Understanding how they work can give us insights into their benefits, risks, and the future of pain management.

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7 Best Visitor Management Software I Checked Out in 2025

G2

Until we gain supernatural powers to reveal human identities, we run the risk of allowing suspicious people or felons into our buildings or workplaces.

Product 52
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Automation, Evolved: Your New Playbook for Smarter Knowledge Work

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

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4 marketing ‘jobs to be done’ being transformed by genAI

Martech

Generative AI isn’t just transforming marketing it’s already embedded in how marketing teams work. From researchers using AI to analyze customer sentiment to designers automating routine tasks, marketing professionals across functions are finding practical, immediate applications for AI tools. Unlike traditional martech implementations, this transformation is happening from the ground up as individual marketers adopt AI assistants for their daily work.

Launch 124
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5 Interesting Learnings from Shopify at $11.2B in ARR

SaaStr

Holy cr*p Shopify. At an $11.2 Billion run rate (most of it not software, but that’s the revenue run rate), it’s growing at a stunning 31%. And it’s accelerating. $11.2B run-rate 31% growth rate 22% free cash flow margins 12% share of U.S. e-commerce It’s just stunning to see this sort of growth at this scale. Shopify has tripled since 2020 and is on path to do that again in just a few more years.

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How influencer marketing became an essential marketing channel

Martech

Theres never a dull moment in influencer marketing, which faces a significant challenge this year with the law banning TikTok in the United States. Even without the platform that made it famous, influencer marketing is now a significant channel for marketers. Its also big business for both content creators and brands. But how did we get here? In this conversation with Natalie Silverstein, Chief Innovation Officer at Collectively, we cover the origins of influencer marketing, going back to long-f

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The $10M to $1B Vertical SaaS Playbook: Key Lessons from Procore’s Chief Product Officer Wyatt Jenkins

SaaStr

Meet Wyatt Jenkins: From Construction Sites to Chief Product Officer If you want to understand how vertical SaaS companies scale to $1B+ in revenue while staying true to their customers, there’s no better person to learn from than Wyatt Jenkins, Chief Product Officer at Procore Technologies. Wyatt’s journey is uniquely suited to leading product at a construction technology company.

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Get Higher-Quality B2B Leads That Convert!

B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.

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Demand gen leaders say they struggle with the same stubborn challenges

Martech

The five biggest challenges facing demand gen marketers include personalization, budget constraints and sales-marketing alignment. Thats according to the 2025 State of Demand Gen Report from The Marketing Geeks. Marketers also identified challenges around effectively scaling campaigns and data integration in the report. By now, were well aware of the issues marketing teams face when developing creative or personalized campaigns.

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Top Challenges Being Faced by Consumer Products Companies

The Advantexe Advisor

Over the past decade, Advantexe has worked with consumer products companies around the world and has served many different categories ranging from soft drinks to fabric care. Based on the situation of today, we feel that Consumer Products Companies (CPCs) in 2025 and beyond will need to be more agile, sustainable, and digitally savvy. Balancing innovation with operational resilience while addressing evolving consumer expectations and regulatory landscapeswill be key to thriving in a competitive

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How a human-centric approach could fix reputational disasters in 2025

Martech

A PR crisis is one of the most daunting things an organization can face. Companies in industries like healthcare, AI and commercial aviation all faced recent public disasters. In general, public trust in companies across the board simply isnt very strong. While 90% of business executives believe customers highly trust their companies, only 30% of consumers actually do.

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Lighter Capital: “We’ve Funded 15+ Companies at SaaStr Annual”

SaaStr

Lighter Capital has been attending SaaStr Annuals since the early ones and it was great to hear from them that they’ve now funded 15+ companies at SaaStr Annual : Want to get funded — now or later? Want to meet the top VCs in SaaS, Cloud and AI? 600+ of them will be at 2025 SaaStr Annual, May 13-15 in SF Bay! To get in front of even more VCs, founders can: Apply to our Meet-a-VC program at Annua l Join our Founder-VC bruch at Annal; and Apply to pitch on our new AI Demo Stage Founder

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Getting the Most Out of Nimble CRM – 15+ Hidden Gems

Adaptive Business Services

If you want to get the most out of Nimble CRM, you really need to dig below the surface. This is where 15+ (theres even more) hidden gems are to be found General Configure your Today Page – Your Today page is composed of widgets that you can add or hide and even reorder. Note that many have drop-downs if you wish to filter your results. If you wish a drop- down to be the default for a specific widget, set that in Today Page edit mode and then save.

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8 Advantages of a Sole Proprietorship for SMBs

Salesforce

If we were to describe a small and medium-sized business (SMB) owner’s life using a movie title, we’d say: Everything Everywhere All at Once. Running a small business requires wearing a dozen hats daily, but a sole proprietorship reduces the complexity. If you’re planning to start a small business , find out if a sole proprietorship is right for you.

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How to Become an AI Entrepreneur in 2025 — My Tips From Working With an AI Offering That Went Viral

Hubspot

In April 2023, I had my first real experience launching an AI business opportunity. At the time, I was part of a software services company. It was a small team where I worked directly with the owner, an exceptional programmer who loved experimentation. During a brainstorming session one day, he suggested building an AI product that could generate passive revenue for us.