Anthony Cole Training
AUGUST 11, 2023
In the fast-paced world of banking sales, staying ahead of the competition requires continuous improvement. While group training sessions have many benefits, there's no denying the unique benefits of personalized one-on-one sales coaching. With over 30 years of experience working with banks, we have found that tailored coaching can be the key to unlocking your team's full potential.
Iannarino
AUGUST 11, 2023
You have been taught, trained, and told stories in sales. These stories may include your company’s history, starting from its inception up to the present day, or the story of your solution and how your company discovered a better way to deliver value. But the most used story is about a client that bought from the salesperson’s company and achieved amazing results.
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Partners in Excellence
AUGUST 11, 2023
“We do not learn from experience, We learn from reflecting on experience.” John Dewey, American Philosopher/Psychologist. This was the opening line in one of the best posts I’ve read recently. It’s from the brilliant Suzi McAlpine, be sure to read the post: 5 ways you can build in reflection to improve performance. This is such an important principle for all of us in selling and leadership, but somehow we seem so preoccupied with activity and busyness, we fail to take the
Martech
AUGUST 11, 2023
The results of the 2023 MarTech Replacement survey are in. In addition to the now predictable first place for marketing automation among solutions replaced — and cost now holding a close second place among reasons for replacements — we saw an interesting development in who advocates for replacements. Not a simple picture. Of course, we recognize that in real life there are likely to be many seats at the table for discussions of expensive software investments.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
G2
AUGUST 11, 2023
Running a small business is no easy feat. Just when you think you've got everything under control, financial challenges can pop up like surprise obstacles to test your resilience.
Martech
AUGUST 11, 2023
You don’t have to look far in the martech world to find breathless case studies about successful system deployments and extraordinary ROI. But what’s not so well shared are the failed or incomplete implementations, the teams struggling to get full leverage out of existing toolsets and the stack leaders wrestling with difficult vendor relationships. In my experience, those quiet struggles are more common than success stories.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Martech
AUGUST 11, 2023
Connected TV (CTV) ad spend is expected to reach $25.9 billion globally this year, up 13.2% year-over-year, a new study from WARC Media found. Although it’s a promising sign for CTV, it falls short of the growth seen in retail media networks (RMNs) and YouTube. “The market is fragmented, and CTV ad investment is mainly being drawn from existing budgets,” said Alex Brownsell, WARC Media’s head of content, in a release.
Sales Gravy
AUGUST 11, 2023
Building and Leading a Successful Sales Team On this episode of the podcast, Allison Walsh, Vice President of Business Development and Branding for Advanced Recovery Systems, a national behavioral healthcare company, discusses her experience in building and leading a successful sales team. Starting as the second employee of the company, she has been instrumental in its growth to a team of a thousand and counting.
Search Engine Land
AUGUST 11, 2023
YouTube creators will soon be able to link Shorts to other types of content, such as long-form videos. The platform announced that it is going to start introducing a safer way for creators to direct viewers by the end of September 2023. Why we care. YouTube Shorts are viewed by more than 2 billion logged-in users a month and are seen by people who may not be subscribed to your channel, so linking this content to your long-form videos could be vital in unlocking your brand’s growth and su
Sales Hacker
AUGUST 11, 2023
Happy Friday Everyone! Scott’s right hand woman, Sara Delborrello , back here for a special edition of The GTM Newsletter Thanks for reading The GTM Newsletter! Subscribe for free to receive new posts and support my work. Before we get into it, curious to hear your thoughts on last weeks Sales Hacker/GTMnow announcement ?! I’ve had about two months now to process the news, and couldn’t be more excited to hit the gas pedal on the new brand.
Speaker: Frank Taliano
Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.
Search Engine Land
AUGUST 11, 2023
Plenty of tools promise to offer excellent PPC data and insights. However, they usually come at a cost. But if you know where to look, you can gather a wealth of data and insights without spending a dime. In this article, I’ll share a list of free tools I use to manage client accounts and optimize campaigns across paid channels. Competitor and market analysis tools Analyzing the competition is crucial when planning and managing your paid media ads.
Search Engine Land
AUGUST 11, 2023
YouTube is expanding its link listing display on creators’ channel profiles. The platform now allows you to include up to 14 prominent clickable links near the ‘Subscribe’ button to create awareness of your other platforms, such as websites, social profiles, merch sites and any other links that comply with its Community Guidelines.
Search Engine Land
AUGUST 11, 2023
X, formerly known as Twitter, has reduced the eligibility threshold for its ads revenue sharing program. Verified creators now need to have generated 5 million impressions in the previous three months – as opposed to 15 million. In addition, the company has also lowered the minimum payout requirement to $10 instead of $50, enabling more content creators to get paid for posting on the Elon Musk-owned platform.
Search Engine Land
AUGUST 11, 2023
Account suspensions are essential to “maintain a healthy and sustainable digital advertising ecosystem with user protection at its core,” according to Google Ads. While we can all agree that the platform needs to be a safe experience for all, it can be a minefield for advertisers navigating the account suspension process. Let’s look at account suspensions, the three main types of account suspensions and how to deal with them.
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B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.
Search Engine Land
AUGUST 11, 2023
Are you a new search marketer looking to learn about the history of search? Do you want to stay updated on the latest search marketing news? If so, there’s only one person you need to “follow” to know 90% of the interesting changes in the industry. This individual has a website; his first blog post was published on Dec. 2, 2003. The site’s Google Analytics (GA) code is tellingly short: UA-67314-1.
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