December, 2015

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Are You on the Right Track?

Anthony Cole Training

A guest post by Walt Gerano, Sales Development Expert, Anthony Cole Training Group.

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The 9 Immutable Rules of Social Selling (Video Series) for 2016 #socialselling

Closing Bigger

Following are nine “30-second” videos I recently published on Twitter they’re quick, to the point principles that if combined properly, can produce amazing results in your social selling. Enjoy! Rule #1 in Social Selling: Stop Pitching. Immutable Social Selling Rule #1: Stop Pitching and Start Connecting (via https://t.co/Rp88tc1BCI ) #socialselling pic.twitter.com/pORWVEfmL7. — Shane Gibson (@shanegibson) December 22, 2015.

Sell 98
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Stop Wasting Money On Marketing Automation, Personas, And Content Marketing!

Partners in Excellence

Recently, I lamented about the challenge I face with my email Inbox in Your Marketing Is Driving Me Away! I spoke of the ever increasing volume of email messages that are simply irrelevant, undifferentiated, or poorly executed. And these are the marketing emails from well established organizations, sent by marketing and sales professionals. Coincidentally, I read a research report on The State Of Email Marketing 2015.

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How to Eliminate Distractions and Increase Conversions

ConversionXL

Conversion optimizers are in the business of attention management, just like magicians. It’s your job, as an optimizer, to direct attention and focus your visitors on the next step. Yet, so few of us do this effectively. Landing pages are full of distractions, calls to action are cluttered, etc. How can you eliminate distractions? How can you command attention, keep it and direct it the way you want?

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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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How to Build Your Brand With Instagram: 4 Tried-and-True Tips

Hubspot

Instagram is a platform that has demonstrated tremendous growth. In fact, the Instagram community grew to over 400 million users this past year. Despite its impressive reach, many business owners are still overlooking its marketing potential. As a result, they're leaving high levels of engagement, brand awareness, and even profit on the table. But why?

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What vs. How

A Sales Guy

“WHAT” is the end goal; it’s directional! “ HOW ” is the journey…” The difference between good and great sales leaders is in their ability to get things done. They not only know “what” to do but also “how” they are going to do it. How is where the win is. Check out this video and see what the truly best sales leaders do to win.

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More Trending

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Podcast Interview with Sanjay Mehta, Joint CEO of Mirum India – Social Media Agency

Closing Bigger

Today’s podcast is an interview with Sanjay Mehta, Joint CEO of Mirum India. The digital space in India represents over 300 million connected citizens and 100 million active social media accounts. In 2012 when I was in India speaking at the World Brand Congress I met Sanjay Mehta who at the time was CEO and Co-founder of Social Wavelength. Since then they have grown to over 170 staff and were recently acquired by Mirum (becoming Mirum India).

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The Purpose Of Selling Is To ………

Partners in Excellence

Complete the sentence, “The purpose of selling is to…… ” When I ask sales people and managers that question, the responses vary but generally fit into one of the categories below: …… to make my/our numbers. …… to sell our company’s solutions and products. … to achieve our revenue and growth goals. … to grow our company.

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When Humor Converts (and When It Doesn’t)

ConversionXL

Think about the last thing that made you laugh. Was it a TV ad? Tim from HR? A tweet? Now think about the last landing page that made you laugh. Really, take a second and try to come up with an answer. Was it just another 404 page? Studies show that 30% of all ads and 50% of TV ads are based on humor. So, does that mean humor converts? Does that mean landing pages can and should be funny?

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12 Handy Tips for Running Better Remote Meetings

Hubspot

Whether you're meeting with colleagues who are working from home that day, or with clients located half a world away, running a productive and effective remote meeting can be a challenge. When you're face-to-face with people, it can feel much easier to communicate efficiently and gauge how they're feeling and reacting to different ideas. But when you're meeting virtually, it can seem like some attendees sort of. disappear into the abyss.

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Automation, Evolved: Your New Playbook for Smarter Knowledge Work

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

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What’s Your Number One Goal Setting Technique?

The Sales Hunter

I asked several of the smartest people I know what they consider their number one goal setting technique, and here is what they shared: John Spence www.JohnSpence.com @AwesomelySimple My number one goal setting technique is to make it public. When I set an important goal that I truly want to reach, I tell several of […].

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How to Get Prospects to Buy from You More Frequently!

Understanding the Sales Force

It's a simple concept, really, but 74% of all salespeople aren't very good at getting most people to buy from them. Even though the concept is simple, it seems really complicated to the group that can't do it. Of course, most salespeople wouldn't agree that they can't do it, even when their win rates are below 50%. And in some tech businesses, salespeople seem to be happy with win rates under 20%.

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Podcast Interview with Jim Keenan Author of “Not Taught”

Closing Bigger

Do you ever wonder if you’re missing some of the insights around success in today’s very digital and social business climate? This week’s guest Jim Keenan claims if you’re over 30 there are many things you have likely not been taught about the new rules of success and prosperity. Jim is one of my favourite social selling thought leaders and long time friends in the business – although we have yet to meet in person!

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Are We Getting Better As Sales Professionals?

Partners in Excellence

Some of you know that one of my biggest vices is high performance vehicles. My garages, at various times, have been filled with cool motorcycles, old American muscle cars, and occasionally an exotic vehicle. Recently, I indulged in buying a new car. It has some awesome technologies, all oriented to making my driving experience better and easier. The car is fantastic, it almost parks itself (actually in Europe it would).

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Get Higher-Quality B2B Leads That Convert!

B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.

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6 Ways to Use Clarity to Improve Your Conversion Rate

ConversionXL

Let’s say you just started using a new SaaS product. Who do you think would be able to explain the product to you more clearly: an engineer, a marketer or a customer service representative? You’d think the person who helped bring the product to life (the engineer), right? His definition, however, would likely be more detailed and complex, thus, more difficult for you, a first-time user, to understand.

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How to Find the Right Co-Marketing Partner

Hubspot

Co-marketing is a fantastic way to gain new contacts without having to wait for organic search to kick in. but it's not always an easy job. The challenging part of co-marketing all boils down to one thing: your partner. Can you find partners who launch campaigns with the same strategy and thoughtfulness you do? Oftentimes, it's a struggle. If you're having trouble finding and evaluating co-marketing partners, keep on reading.

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10 Ways Management Can Improve How It Work With Sales

The Sales Hunter

Too many times Management winds up getting in the way of Sales and winds up either damaging a customer relationship, or worse yet, damaging the sales force, making them less effective. Below are 10 things Management should be doing on a regular basis to improve both the sales team and volume. I’ll be discussing these in-depth during […].

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The ONE Question to Get More Sales

A Sales Guy

The One Question To Get More Sales. I get it, you get it, we all get it. In sales, we’re supposed to ask questions. Isn’t that what we’ve always been told for years? Nothing new right? But what if there was something “NEW.” What if the “NEW” was the type of questions we’re supposed to ask. What if the questions we’ve normally asked were the wrong questions?

Sales 66
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Join us December 10th for the #SalesTribe Twitter Chat

Closing Bigger

We are pulling together 20+ authors for the #SalesTribe Twitter chat. The last chat generated over 1100 tweets loaded with insights from leading business authors and thought leaders from around the world. The next Twitter chat will be held on December 10th at 11:00 am PST / 2:00 pm EST. It’s easy to participate, simply following the #SalesTribe hashtag on Twitter during that time and jump in and ask a question or just simply observe the live feed.

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What If You Couldn’t Discount?

Partners in Excellence

I always worry starting a post with, “When I first started selling… ” I fear that I sound like one of those grizzled veterans living in the past. But when I first started selling, the company did something somewhat unique. The price was the price—period, exclamation point. The quantity purchased didn’t matter, the unit price was the same.

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A/B Testing Mastery: From Beginner To Pro in a Blog Post

ConversionXL

A/B testing – for all the content out there about testing, huge amounts of people still mess it up. From testing the wrong things to running the tests incorrectly, there are lots of ways to get it wrong. Here’s what we’ll cover in this guide: 1. What is A/B testing and How Does It Work? 2. What to Test to Improve Our Chances of Winning?

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How to Be a Better Marketer Through Mindfulness and Meditation

Hubspot

Let’s get this out into the open: I bite my nails. Or at least I did. (Kinda gross, right?). But this past summer, I watched as my then three-year-old son chomped down on his fingernail. That was it. The final kick in the butt I needed to see to finally stop a decades-old bad habit. Little did I know that in my quest to stop biting my nails I’d unlock something much bigger for myself -- both personally and professionally.

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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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5 Questions You Must Ask About Your Sales Process

The Sales Hunter

Ask a sales leader what a key reason for their success is, and they’re bound to say that one of the things is having a sales process every member of the team is focused on executing. As critical as a sales process can be in building sales for your team, it can quietly work against […].

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Are You Doing What It Takes To Be Successful in The 21st Century? #nottaught

A Sales Guy

The 21st century has ushered in some pretty big changes. Most of us are intellectually aware of the changes. We’re not oblivious to them. We whip around the terms information age, 21st century, the millennia, etc. like free candy from a Pez dispenser. But few of us have completely internalized these changes, and how the changes have affected us.

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The Holidays Help to Differentiate Good from Bad Salespeople

Understanding the Sales Force

If you are anything like me, there are certain times of year that cause or allow feelings or sensations from years ago to come pouring back. For me, it's the first day that smells like spring; the first snow of the winter; opening day of the baseball season; and burning leaves. Each of these brings me back to my childhood and specific days or occassions that I associate with these milestones.

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Deal Slippage

Partners in Excellence

It’s the end of the month, end of the quarter, end of the year… I’m looking at the pipelines of several clients (sometimes, I think they regret giving me access to their CRM systems) and I see a flurry of activity. Yes some of it is deals coming in and being closed, but too much of it is slipping the target close date. Move it out a month, a quarter… I look at the history of some of the deals, one has moved 11 times in the past 11 months, you guessed it, every month the s

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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The Power of Defaults in Conversion Optimization

ConversionXL

Defaults are powerful, often deceivingly so. Even if you don’t put much thought into it, you’re nudging your users to act in a certain way. It’s up to you, then, to make sure that you’re nudging them to the best possible action for your company and themselves. What Is a Default? When two or more choices are given for a feature, a default is the option that is automatically assigned by the company or maker.

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20 Secret Santa Gift Ideas Your Coworkers Will Love

Hubspot

They see you when you're slacking. They know when you come in late. They know if you've been bad or good so be good for your work's Secret Santa exchange. But that's not how the song -- or the Secret Santa exchange -- really goes. You spend all day with your coworkers, but come time for your annual gift exchange, you're stuck trying to figure out exactly what Suzie will want that's also in your price range.

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10 Ways to Close Faster for More Sales in 2016

The Sales Hunter

There is a way you can get 2016 off to a great start and then build on the momentum going forward. Here are 10 ways to close faster for more sales in 2016: 1. Quit spending time with prospects who don’t fit your customer profile. If you want to be seen as a high-value […].

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My Podcast with @ToddSchnick about Not Taught

A Sales Guy

I did a really cool interview with Todd Schnick of intrepidNOW the other day. We talked about Not Taught. It was a fun, high energy podcast. We ripped through the book, hit on the key topics, and had a blast talking about the changes the 21st century has created in the world of success. Yes! This is me skiing. LOL! We talk about where we should be focusing our hustle today.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.